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New Delhi: Video streaming service MX Player has elevated Abhishek Joshi as business head - SVoD (subscription business).
“I have been given an additional mandate and responsibility of building the SVoD business from ground up as the business head while managing my existing portfolio,” he stated in a LinkedIn post.
Joshi joined MX Player in October 2018 as head of marketing and business partnerships and lead marketing function (brand & digital performance) for new business launches like MX TakaTak. Before this, he worked with Sony Pictures Network India as SVP and head-marketing, subscription and content licensing- digital business.
He became a part of SPNI in June 2015 as VP and head - marketing and analytics, digital business - OTT and led a digital business leadership team. Joshi was also responsible for shaping overall business strategy with core focus being on marketing and communications (online and offline). He handled some of the most talked about campaigns and format brands like Indian Idol 6, IPL, Kaun Banega Crorepati 5, X Factor and a few fiction shows as well.
In his career spanning over two decades, he has worked with Reliance Big Pictures, Sab TV, ABP Group, Zenga Media and Max.
OTTplay, India's first AI-powered OTT subscription, recommendation, and content discovery platform, celebrated the achievements of changemakers in the entertainment industry at the inaugural of OTTplay Changemakers Awards presented by Real Fruit Juices & Beverage.
Mumbai: The upcoming Indian Premier League (IPL) 2023 starts at end of this week, arriving at a prescient time in India’s media history. The close to two-month long tournament (IPL ends May 28) comes at a time when the form book points to a growing convergence between 4G mobile broadband...
Mumbai: Author and political analyst Mithun Vijay Kumar has sent a legal notice to Netflix asking the streaming giant to remove one of the episodes of its popular show Big Bang Theory. In the first episode of season two, the character Raj Koothrapalli, played by Kunal Nayyar, uses derogatory...
aha, one of the fastest growing local OTT platforms, recently announced that it will invest over Rs 1000 crore over the next three years to expand into newer genres and languages as well as to finance its ambitions of becoming a complete regional entertainment platform. In line with these plans,...
Mumbai: Over the past decades, Hungama has remained committed to its purpose of providing exciting and immersive entertainment to its users through its services, Hungama Play and Hungama Music. Hungama Play curated video entertainment content including Movies, Hungama Originals, live shows, comedy...
Mumbai: Pocket FM has made a remarkable achievement as its blockbuster audio series "Insta Millionaire" has surpassed over Rs 30 crore in revenue. With over 900 episodes, this extensive storytelling has taken the world by storm and surpassed 300 million plays across English, Hindi and Tamil,...
Mumbai: The Internet is a vast ocean made up of cluttered sources of information. Finding the right information in a comprehensive manner is a challenge to users. Once you find the information its credibility and bias is a big question. Enter TECHLUSIVE.in, the new technology platform from India’s...
Mumbai: Junglee Games has announced the elevation of Kapil Rathee to the position of co-founder. The elevation recognizes Rathee’s exceptional contribution to the business as he continues to be an integral part of the company’s executive leadership team.
Mumbai: OTTplay, India's first AI-powered one-stop destination for streaming, content, reviews, and recommendations, is all set to divulge the first edition of the OTTplay Changemakers Award, on 26 March 2023, at the JW Marriott in Mumbai. This will be a marquee event that will honor and celebrate...
