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Cornerstone Sport signs exclusive streaming deal with Loco

The two companies are set to join forces to develop live GodLike Esports content.

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Mumbai: Esports team GodLike Esports has inked a deal with streaming and esports platform Loco.

Cornerstone Sport, the management agency of GodLike Esports, facilitated the deal to provide live streaming rights for GodLike’s BGMI, Free Fire, and CODM rosters to Loco. "The two companies will join forces to develop new forms of creative live content that can be delivered to fans in a new and innovative way," said the statement.

“GodLike is one of the most popular teams in the Indian esports ecosystem and we’re happy to be building a long-term relationship with them,” said Loco co-founders Ashwin Suresh and Anirudh Pandita. “Cornerstone Sport has shown a great commitment towards building the gaming talent ecosystem and we look forward to doing more deals with them to grow the talent pool in India.”

“As India’s top gaming streaming platform, Loco is the perfect partner for a team like GodLike to expand their footprint across the country,” said Cornerstone Sport COO Jogesh Lulla. “We are elated to have facilitated this collaboration which is definitely going to lead to a lot of exciting content and developments in the near future.”

“For us, as a team, we’ve had an inclination towards Loco since the very beginning,” said GodLike Esports founder Chetan Chandgude. “This partnership is an exciting one for us as we now get the opportunity to work with Loco as collaborators, who are also content creators and thus can work towards building something even more engaging for gaming fans in India.”

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