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Shopping apps see historic engagement with 40% boost in purchase rates

MUMBAI: Adjust, the global app marketing platform, today released a new report on the rapidly-growing market of mobile app commerce in partnership with Liftoff, the leader in mobile app marketing and retargeting. The study, utiliSing the most extensive data to date, shows that mobile shopping apps—...

iWorld e-commerce
Snapdeal engages experts from Indian Institute of Counselling for employee wellness

MUMBAI: Snapdeal, an e-commerce platform, has onboarded experts from the Indian Institute of Counselling experts to provide easy access to its employees who wish to seek counselling support to handle any issues of anxiety or stress in their lives.

iWorld e-commerce
Amazon's net income down to $2.5 billion in Q1

MUMBAI: Amazon.com, Inc. today announced financial results for its first quarter ending March 31, 2020. The result is a measure of how the Covid2019 pandemic is affecting the overall online shopping experience. Net income decreased to $2.5 billion in the first quarter, or $5.01 per diluted share,...

iWorld e-commerce
Snapdeal adds more games from Gamezop

MUMBAI: E-commerce marketplace Snapdeal added a range of popular games from Gamezop to its platform. Through this arrangement, obstacle crossing fun games like Savage Revenge, Tower Twist, Battle Fish, Rafting Adventure, and Sticky Goo are now available for users on Snapdeal.

iWorld e-commerce
Is FB-Jio deal just a great Indian e-commerce story?

What has been hogging the limelight lately? The Rs-43,574-crore Facebook-Jio deal. When the whole country was down on its knees bogged down by the Covid2019 pandemic, when marketing sentiments were at its nether, the deal came as a big surprise, a refreshing break from all the gloom and doom.

iWorld e-commerce

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