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IPL News

Rajkot IPL team roars at season 9 auction; pockets Raina, Jadeja

MUMBAI: The newly formed Rajkot based Indian Premier League (IPL) team owned by Intex Mobiles has unveiled its first set of players for the upcoming IPL season 9.

 

In the auction held for the two newly formed teams, Intex managed to win some of the brightest stars of the game. The bid for this season was held at NCA Grounds in Mumbai, Maharashtra today.

 

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Has KPL opened a new door for cricket crazy broadcasters?

MUMBAI: Sony Pictures Networks (SPN) India (erstwhile Multi Screen Media) with its recent foray into regional cricket league has given the sports industry an alternative to mainstream international cricket. The network tasted success with the Karnataka Premier League (KPL) telecast live on Sony Six and Sony Kix, which fetched good viewership.

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IPL: Sanjeev Goenka’s New rising wins bid for Pune team, Intex wins Rajkot

MUMBAI: The speculations are finally over. The Indian Premier League (IPL) will be an eight team affair in 2016 as the Board Control for Cricket in India (BCCI) auctioned the two new franchises, Pune and Rajkot. Sanjeev Goenka's New Rising won Pune franchisee while the Rajkot team is owned by the mobile phone manufacturer Intex.

 

TV Shows Factual
‘Technology is the future of experiential marketing:’ Vidur Patney

MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself through direct engagement with consumers, its utility and purview is infinitely evolving.

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Vivo furthers Indian localisation strategy with IPL; plans major marketing push

MUMBAI: With an aim to expand its Indian localisation strategy as well as furthering its interest and association in sporting events, Chinese multinational manufacturer of smartphones Vivo has set sight on the Indian market field in a big way.

 

As was reported earlier by Indiantelevision.com, Vivo hit a six by grabbing the title sponsorship for the multi-million dollar cricket tourney - The Indian Premiere League (IPL) for a period of two years. The move came in the wake of Pepsi withdrawing its title sponsorship deal.

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Vivo dials into IPL's title sponsorship as Pepsi fizzles out; BCCI meeting underway

NEW DELHI: The controversy ridden Indian Premier League (IPL) has got its third official sponsor in less than nine seasons of the tournament, with Chinese smartphone maker Vivo replacing PepsiCo as the next sponsor for two years.

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ErosNow readies six original shows with big stars; to adopt tiered premium pricing model

MUMBAI: As digital players strengthen their content, pricing and marketing strategy in the country with the impending opportunity that will be provided by 4G players, Eros International’s over-the-top (OTT) platform ErosNow has readied as many as six original made-for-digital shows.

 

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Pepsi’s withdrawal ‘no big issue’: IPL chairman Rajiv Shukla

MUMBAI: PepsiCo’s notice to BCCI to withdraw its sponsorship from the Indian Premier League's (IPL) next leg has come as yet another setback to India’s most popular cricketing event.

 

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"We are aiming to get digital users to switch to our OTT platform": RC Venkateish

At a time when digitization of cable television is throwing up a major challenge to direct-to-home (DTH) operators, Dish TV has reported a 55.2 per cent higher profit after at Rs 54.21 crore in the quarter ended 30 June. It is the first DTH company to report a profit after tax, also adding 390,000 subscribers, which was only slightly lower than the figure of 404,000 in the fourth quarter of 2014-15. Dish TV now has 13.3 million subscribers.

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BCCI forms working group to study Lodha Committee verdict on IPL; Rajeev Shukla to head

MUMBAI: The Indian Premiere League (IPL) Governing Council has recognized the urgent need to understand the impact of the Lodha Committee verdict on the IPL and the wider ramifications for the Board of Control for Cricket in India (BCCI) in detail. This, to uphold the paramountcy of the game in the country.

 

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