ipl 2018

IPL News

'We look at the IPL as a business and a media investment' : Hiren Pandit- GroupM ESP managing partner

Being a regional player in the media business, Deccan Chronicle saw an opportunity in IPL to grab the national platform in line with the company's strategy to step into new markets. It bought the Hyderabad team franchise which was named as Deccan Chargers while GroupM ESP played the consultancy role.


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'We will breakeven after the third year' : Fraser Castellino- Emerging Media CEO

 The Indian Premier League (IPL), which kicks off next month, has brought in $2 billion into the Twenty20 format over a 10-year period, involving big corporates like Reliance Industries and Bollywood Badshah Shah Rukh Khan.


Emerging Media, which has two other shareholders in Sporting Investment Group and Lachlan Murdoch, has bought the Jaipur team franchise for $67 million and is hoping to rake in profits after the third year.


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'Once digitalisation happens, let a thousand channels come'

It is not looking so high-priced now because T-20 was not a factor in that purchase and now it's there as a very high value part of that.

T-20 is the best thing that happened to Indian cricket.

It completely re-energised sport and completely reignited interest in it. Now between ICL and IPL, it has really brought the sport back. But the price points, because there is no distribution revenue in this model of note, it's not robust at all.

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"Bollywood is not making films suited for home viewing on TV today": Sony Max senior VP and business head Neeraj Vyas

He is a man who is passionate about movies, music and cricket and is lucky enough to be handling all three. Sony Max senior VP and business head Neeraj Vyas is living his passion for all three by handling Set Max and Sony Mix. The man always has work on his mind and cannot disconnect from the office even when on a holiday.

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