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IPL News

Hotstar.com's Ajit Mohan targets 100 million digital viewers this IPL

MUMBAI: Star India has long presented itself as undisputed disruptor when it comes to the Indian media and entertainment industry. The disruption wave does not look like settling down any too soon. Star India digital head and president Ajit Mohan is now chasing history: something that The Facebook achieved in early 2015 and India’s largest telco Airtel got to in 2009.

"Our objective is to reach out to 100 million users this IPL for our digital streaming services," says Mohan with a smile on his face.

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Vivo IPL's Trophy Tour from March 19

MUMBAI: Indian Premier League (IPL), the sporting spectacle cheered by every Indian and cricket fan across the globe begins its journey with the first ever Trophy Tour starting March 19, 2016. Making its debut from Pune, the Vivo IPL 2016 trophy will travel to six different cities in India ending its journey with Mumbai, home to last year’s IPL champions.

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Ek India Happywala is what Sony wants India to sing during IPL

MUMBAI: The ballroom in the five star hotel was packed with journalists, jostling for space. The lights were dimmed. Toddlers waddle in cutely with white blossoms in their hands. They  distribute a flower each to the scribes present there -  the fragrance of peace travels all across the ballroom.A tall Sikh gentleman is escorted onto the stage, the LED backdrop lights up. Inscribed on the LED wall were the words:  Ek India...Happywala.

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Reliance Jio Infocomm to provide complementary wi-fi services in cricket stadiums

MUMBAI: This cricketing season – with T20 World Cup followed by the IPL (Indian Premier League), apart from some smashing activity, cricket fans can look forward to something else. Jionet, from Reliance Jio Infocomm Limited, is going to change how cricket fans enjoy their games, by providing high-speed internet connectivity at six main stadiums across the country. This is a first for Jio Net to be connecting six cricket stadiums in the country at one go and what’s more, it is being done on a complimentary basis.

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Sony makes a comedy comeback with Kapil Sharma

MUMBAI: A flurry of reports gave birth to waves of mystery, and sailing through rough seas was Kapil Sharma and his comedy enterprise. The water has now calmed as Sony Pictures Networks today (1 March 2016) announced the revival of comedy on its premier General Entertainment Channel (GEC) Sony. And the mantle for Sony’s return to comedy has been donned by Kapil Sharma and his crew.

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India-Sri Lanka T20 game on Star Sports sets 5-year viewership benchmark

MUMBAI: The second game of the PayTM T20 India vs. Sri Lanka series, broadcast on the Star Sports network, has become the highest-rated T20 international in the past five years. The match, won comprehensively by India, rated 256 TVM, according to BARC Panel CS4+ Urban calculations, surpassing the 112 TVM mark set by the India vs. Pakistan first T20 game in 2012.

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Sony Pictures Networks India eyes Rs 1200 crore revenue from IPL; 80% inventory sold

MUMBAI: The latest instalment of cricket's flagship franchise - the Indian Premier League (IPL) is almost here and the official broadcaster Sony Pictures Networks (SPN) India is going all guns blazing when it comes to getting advertisers on board.

With almost 80 per cent of the ad inventory sold, the broadcaster is eyeing revenue of Rs 1200 crore from this season of the IPL.

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IPL team Rising Pune Supergiants launch new jersey

MUMBAI: Rising Pune Supergiants (RPS), the new entrant in the ninth season of the Indian Premier League (IPL), unveiled the team’s official jersey in striking new colours in New Delhi today, in the presence of the team owner RP-Sanjiv Goenka Group chairman Sanjiv Goenka and team captain Mahendra Singh Dhoni. The team management also announced the appointment of ex-Indian cricketer Hrishikesh Kanitkar as the assistant coach of the side.

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IPL Auction: No hat-trick for Yuvraj Singh; Shane Watson, Pawan Negi fetch maximum

MUMBAI: Yuvraj Singh is a name that makes headlines every time the player auction for the Indian Premier League (IPL) takes place. He has established himself as a marquee asset and expectations are always soaring. However, the 2016 IPL auction saw a new Indian player emerging as the most sought after. 

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Rs 1500 crore riding on World T20 & IPL's back to back play out in 2016

MUMBAI: Come 2016 and merely five days separate the two flagship cricketing extravaganzas - the ICC World T20 and the Indian Premier League (IPL). Even as World T20 draws to a close on 3 April, IPL takes to the ground on 9 April and riding on the two tourneys in terms of advertising spends by multiple brands is approximately Rs 1500 crore.

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