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IPL News

'There are no plans to sell stake' :KKR CEO Venky Mysore

 Having won the previous edition of the IPL, Kolkata Knight Riders (KKR) is gung ho about defending the title. On the business side, the franchise is protected from the economic slowdown having done three-year deals with sponsors that will only expire at the end of this season.

 

KKR CEO Venky Mysore has focused on making sure that KKR functions like a corporate. That means putting in systems and processes both on the revenue side and on the player front.

 

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'Our goal is to make UFC the No. 2 property for Six after IPL': UFC Chairman and CEO Lorenzo Fertitta

Founded in 1993, the Ultimate Fighting Championship (UFC) has gone on to become the largest Mixed Martial Arts brand in the world. Having established itself in markets like US, Canada, and Brazil, the UFC has made its first big push in India through a broadcast deal with Sony Six.

 

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'Sun will breake ven from the first year of IPL operations' : Sun TV Network CFO V.C. Unnikrishnan

Kalanithi Maran-owned media conglomerate Sun TV Network has won the Hyderabad Indian Premier League (IPL) franchise putting in the highest bid that was 23 per cent more than the second bid for the same team.

 

Sun bid Rs 850.5 million a year while the next bid was for Rs 690.3 million from PVP Ventures.

 

Sun will get to own the franchise for a period of five years till 2017 paying Rs 4.25 billion as franchise fee to the Board of Control for Cricket in India (BCCI).

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Big FM gets distinction of being the only radio network to be in power brands 2012 this year

Mumbai: 92.7 BIG FM, India?s No. 1 Radio Network and Radio Broadcaster of the Year at the Golden Mikes, is proud to be selected amongst the 100 most successful brands of the nation, in Power Brands 2012, making it the only radio network to get on the prestigious list this year.

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L?Oreal Paris reigns the Out-of-home landscape with media partner Milestone Brandcom & fashionista Sonam Kapoor

Mumbai: L?Oreal Paris dominates the outdoor landscape yet again, this time with diva Sonam Kapoor. Milestone Brandcom, one of the leading and fastest growing integrated Out-of-Home brand communications agencies in India, brings the latest anti hairfall range by L?Oreal Paris out onto the city streets of India.

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Lifestyle apparel brand Sher Singh associates with Kings XI Punjab

New Delhi: With the T-20 cricketing season in full swing, India?s first global online lifestyle brand Sher Singh today unveiled the first of many official merchandise collections for the Indian Premier League (IPL) with a collection for the Kings XI Punjab (KXIP) team.

The tie-up between Sher Singh and Kings XI Punjab was created by Miroma Sport, part of Miroma Ventures the UK-based media and leisure investment business. Last month Miroma Sport secured the global licensing and merchandising rights to Kings XI Punjab.

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Fast Trax launches Delhi Daredevils merchandise and offers

MUMBAI: Fast Trax Food has launched new products in their association with IPL team Delhi Dare Devils. The sports catering fast food chain has launched products like ?Delhi Daredevils Rolls?, ?Delhi daredevils Paneer Tikka Roll? and ?Delhi daredevils Chicken Tikka Roll?. It has launched special ?Kids Play Meal?, ?Delhi daredevils Merchandise? and ?Promotional offers? for IPL-5.

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Diamond Comics & Delhi Daredevils unite to launch Diamond Daredevils Series

MUMBAI: Diamond Comics has launched Diamond Daredevils Series in association with DLF Indian Premier League (IPL) leaders Delhi Daredevils.

This special series has been launched as full comics with all characters of Diamond Comics combined with Delhi Daredevils.

According to GMR Sports? head - marketing Hemant Dua this association is a step to stay connected with Delhi Daredevils fans not just during the IPL season, but throughout the year.

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