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Star India partners with Times Internet to distribute IPL on digital in India

MUMBAI: Star India has licensed the digital distribution rights for IPL 2014 from Times Internet, the digital arm of the Times of India Group. Star India will offer streaming and video on demand on starsports.com, the Star Sports app, and on mobile operator services powered by Star Sports. Times Internet will distribute IPL streaming and video on demand on its cricket destination on web and mobile, powered by a starsports.com video player.

TV Shows Factual
Nothing misses Amul's target

MUMBAI: Indeed, the pony-tailed and polka-dotted li’l girl of Amul fame has come to be an iconic part of the country’s socio-political and economic landscape, courtesy her cheeky yet responsible comments on issues ranging from IPL spot fixing to the more recent prosecution of Indian diplomat Devyani Khobragade in USA.

 

When Amul approached Sylvester Da Cunha in 1966 to design a campaign for Amul Butter, little did the company imagine the ads would go on to become somewhat of a national tradition.

 

TV Shows Factual
IPL 2014 auction to be held on 12 February

MUMBAI: The seventh edition of the Indian Premier League (IPL) is all set to begin its auction early next year with eight teams in the fray. The Board of Cricket Control in India (BCCI) has announced that the auction for the new edition will be held on 12 February and if needed will be extended to 13 February 2014 as well. An embargo has been placed on franchisees approaching players from other teams before 11 January.

TV Shows Factual
Amuls tasteless take on Tehelka

MUMBAI: For a brand as big as Amul, its ads too have come to be an iconic part of the country’s social-scape.

 

From IPL spot fixing to the allegations of corruption that once swirled around Jagmohan Dalmiya, from Laloo Prasad Yadav’s arrest in the fodder scam to Raj Babbar’s atrocious comments with respect to Rs 12 meals; Amul ads have taken an unflinching stance, driving home the point cheekily, yet responsibly while almost always leaving the reader with a smile.

 

TV Shows Factual
RCB signs a deal with Spoment Ventures

BANGALURU: To make itself a 365-day brand rather than one that is in the limelight just for 45 days, the IPL franchise - Royal Challengers Bangalore - has brought on board specialist sports management agency, Spoment Ventures, a Singapore headquartered agency that focuses on sports and entertainment business.

 

TV Shows Factual
Why Star sponsored Indian cricket for 2013-14?

MUMBAI: It came as a bolt from the blue - actually in this case the greens on which the sport of cricket is played. The BCCI has decided to award the title sponsorship of all domestic and international tournaments in India for 2013-2014 for a reported price of Rs 2 crore per match, around Rs 1.5 crore less than that paid by the previous sponsor Airtel.

 

TV Shows Factual
Astill's study of India through cricket binoculars

The book came out last month; but our review has found space on indiantelevision.com only in September. Readers, who have not yet got their hands on the book, would be wise to do so. I am a cricket fanatic and thoroughly enjoyed reading this fast paced close peek of the evolution of modern India. And would advice you to do the same if you love the game of the red cherry - or white one - if one looks at what's in use in modern day cricket.



James Astill

TV Shows Factual
TenTenTen to work with BCCI to extend the IPL Fantasy League to CLT 20

BENGALURU: Champions League T20 is not just about to kick off cheering wars among cricket fan tribes across cricketing nations, but is also extending the frenzy online with the immensely popular IPL Fantasy League. Pitched battles among virtual teams created by fans, saw over 500,000 people play the fantasy league during IPL 2013. Now, fans get to replay this excitement for the latest CLT20 as well.

TV Shows Factual
Sibal scribes lyrics for a Dilli Gang

Minister Kapil Sibal's penchant for writing poems is well-known. He has now penned the lyrics for a Bollywood film based on the life of senior citizens. And will also appear on screen reciting his lines.

 

TV Shows Factual
ESPN attempts to expand viewer base with IBL

MUMBAI: The shuttle is really going to fly around during the Indian Badminton League (IBL) for 18 days from 14 August as players belonging to six franchisees get ready to battle on the courts to wrest the winner's trophy. All the action will be shown live on ESPN or Star Sports 2.

 

Although badminton is still a niche sport, the channel says that it wants to build a multi-sport viewership much like what other channels are also aiming to do, such as Sony Six.

 

TV Shows Factual

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