Television

Channel 7 installs Beehive's media technology solutions

MUMBAI: Dainik Jagran has bought Beehive Systems' suite of media technology solutions for its newly launched Hindi news channel - Channel 7.

The suite of solutions that Beehive will provided Dainik Jagran includes live and 'store and forward' newsgathering solutions called live'burst and vid'linkmobile; automated data graphics solution called isle'wiz; digital logging system called Tx'log; and interactive SMS-based solution called mobile2TV.

According to a media release, Dainik Jagran's 'breaking news' objective will be met by Beehive's digital newsgathering solution called live'burst. Live'burst will connect Dainik Jagran's bureaus across India to acquire and transmit live broadcast quality video on 2 Mbps leased lines connected to the bureaus. Live'burst transmits video at a latency of less than 1 second, which results in smoother video conference.

Channel 7 COO Piyush Jain said, "As Dainik Jagran forays into the television industry, we wanted to go with solutions that have been tried and tested and are successful. Beehive has created that kind of reputation in the Indian television industry."

The second newsgathering solution, vid'linkmobile, which is a laptop-based portable system will help the media organisation acquire and transmit video in store and forward mode from locations away from the main bureaus. Vid'linkmobile is a portable newsgathering equipment, that transfers video footage over extremely low network bandwith.

The advanced codec used in vid'linkmobile compresses the video almost 70 per cent more efficiently than other compression standards at the same time making sure that the video quality is excellent. The biggest value addition offered by vid'linkmobile lies in cost savings. The cost of transferring the video from remote locations using vid'linkmobile is almost 80 per cent less than traditional mediums like VSAT, leased lines, etc, as stated in the official release.

The graphics automation solution, isle'wiz, will run a live news ticker for the media organisation. Isle'wiz is a template-based automated data graphics solution that generates graphic templates and integrates them with data sources, real-time. Beehive has also provided the media house with an SMS-based solution called mobile2TV, which is linked to isle'wiz and will provide interactivity to the media house's sports programmes and chat shows.

Beehive vice-president of business development Ajay Pal Singh said, "We are proud that Dainik Jagran chose Beehive's solutions for its new television business. We are confident of our solutions to produce the desired result for Dainik Jagran and are committed to giving our client full support and consulting as and when they require."

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