Television

'Top Gear' magazine gets new look as tv show returns

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LONDON: The BBC Top Gear magazine will have a new-look from its December issue (on sale 30 October), coinciding with this weeks return of the TV show in a brand new format. Completing the refreshment of the brand, the Top Gear website is also sporting a new look.

Jeremy Clarkson, whose acerbic opinions made the old programme a hit returns as presenter of the hour-long programme, joined by used car guru Jason Dawe and Richard Hammond.

Top Gear magazine has undergone a major redesign, with more hard-hitting tests, entertaining off-the-wall features, a new 20-page Front End section of news, sport and humour plus even more opinionated views from Clarkson, who will be contributing even more to the magazine after signing an exclusive new contract with it.

BBC Magazines Top Gear website, www.topgear.com has undergone a complete overhaul. Its extensive road test library and comprehensive database of new and used car data now carries even more information and is much easier navigate. The site continues to attract top advertisers and host some of the most creative advertising on the web.

Top Gear magazine has remained market-leader for every ABC period since its launch in 1993. BBC Top Gear magazine is Britains best-selling general motoring monthly , with a circulation of 150,747 (ABC: Jan - Jun 2002). It is published by BBC Magazines - a division of BBC Worldwide Ltd, the main commercial arm of the BBC.

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