Technology

×

×

DAS Phase II commences as analogue TV switched off

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/01/12/MSO_1.jpg?itok=WTypscGw

NEW DELHI: The second phase of Digital Addressable System (DAS) in India marched on even as the month of March 2013 came to and end as envisioned by the Information & Broadcasting (I&B) Ministry. Analogue television signals in 36 cities all over India were clipped even as stay orders were imposed by high courts in Ahmedabad and Bengaluru.

However, I&B Ministry sources told Indiantelevision.com that the level of digitisation achieved as on 30 March was 70 per cent in phase II towns, and admitted there was a likelihood of viewers facing blank TV screens in some places.

The sources said that these problems primarily existed in Srinagar which has just 4,300 set top boxes (STBs) installed. The situation in Coimbatore and Vishakapatnam was more serious with almost zero STB deployment on 20 March.

They also added that the estimates had been made based on information received from multi-system operators (MSOs) and making a provision of 20 per cent for multiple TVs in households and TVs in offices/showrooms.

While the seeding of STBs and switch-off of analogue was being overseen by nodal officers in all the cities, the sources said teams would be dispatched to all these cities in the coming days to study the impact and ensure implementation. They insisted that there were ample digital STBs available.

However, Uttar Pradesh Chief Minister Akhilesh Yadav in a letter to I&B Minister Manish Tewari over the weekend requested for an extension of six months in the seven cities in the state that were to switch over to digital addressable system from today: Agra, Allahabad, Ghaziabad, Kanpur, Lucknow, Meerut, and Varanasi.

While the Gujarat High Court in Ahmedabad stayed the introduction of DAS till 9 April in Ahmedabad, the Karnataka High Court issued the stay till 1 April in Bengaluru. The Karnataka High Court will hear cases relating to both Bengaluru and Mysore on 1 April.

Ministry sources confirmed that both High Courts had issued notices to the Union government and the I&B Ministry.

In both case, the petitioners Cable Operators Association of Gujarat through its president Pramod Pandya andKarnataka Cable TV Operators Association president V S Patrick Raju, have said there is confusion about availability of STBs and MSOs are also helpless. Raju has also raised the issue of who owns the STB that is installed at the home of a subscriber – the customer or the LCO.

For the second phase, the 38 specific cities and towns in fourteen states and one union territory which have been listed in the notification are - Bangalore, Hyderabad, Ahmedabad, Pune, Surat, Kanpur, Jaipur, Lucknow, Nagpur, Patna, Indore, Bhopal, Thane, Ludhiana, Agra, Pimpri-Chinchwad, Nashik, Vadodara, Faridabad, Ghaziabad, Rajkot, Meerut, Kalyan-Dombivali, Varanasi, Amritsar, Navi Mumbai, Aurangabad, Solapur, Allahabad, Jabalpur, Srinagar, Visakhapatnam, Ranchi, Howrah, Chandigarh, Coimbatore, Mysore and Jodhpur.

A high-level Monitoring Committee has also been set up to oversee the digitisation process in the entire country, which is expected to be achieved by the end of next year.

In order to facilitate digitization, the Ministry has already issued provisional registration to 30 Independent MSOs to operate in Phase II cities. This would enable these MSOs to operate in their respective cities to provide digital cable TV services.

The Ministry has set up a Task Force exclusively for Phase II cities to oversee and monitor the digitization process. A public awareness Committee has also been constituted in the Ministry for spearheading awareness campaign and all TV channels ran a scroll informing consumers about the deadline for cable TV digitization, as well as an animated commercial.

All India Radio has also started broadcasting radio jingles on its national and regional networks to get the DAS message across. Several other initiatives like an SMS campaign, video spots and prints are on the anvil. The state governments/UTs have already nominated nodal officers in 38 cities of Phase II. The Ministry had recently conducted a workshop for them.

Workshops have been held at some places to take stock of preparedness in Phase II cities and sensitize local MSOs, cable operators and other stakeholders.

The Ministry had set up a Control Room during Phase I, which has continued to function to address the queries of consumers, cable operators and others. The Control Room which also has a toll free number has been receiving a number of calls from consumers of Phase II cities.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/18/ua.jpg?itok=E56Opzfv
Vu Televisions launches the Vu UltraAndroid TV on Amazon India

California-Indian Luxury TV player, Vu Televisions is all set to launch their new range of televisions – the Vu UltraAndroid TV. The demand for Vu Televisions in the last few years has only increased and with a 30% YoY growth, this festive season, Vu Televisions is extremely bullish about their...

Technology Hardware Distribution
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/13/har.jpg?itok=qP-HnZUA
Harmonic Powers Sky Italia OTT Services

Harmonic (NASDAQ: HLIT) today announced that its cloud-native media processing software and content-aware encoding (CAE) technology is powering Sky Italia's OTT streaming services. The Harmonic solution is integrated into the Sky Italia hybrid cloud software-defined streaming platform.

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/12/dsc.jpg?itok=8S4dHB14
SugarBox Network's seamless offline video delivery tech, ZEE5 integration & monetisation plans

While data revolution has catalysed the emergence of over-the-top (OTT) platforms and e-commerce services in the last two-three years, there are still challenges existing in the ecosystem regarding data speed and patchy internet connectivity.

Technology Hardware Components
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/09/ac.jpg?itok=FMx4Yyn6
Actus Digital Drives Media Monitoring Efficiency With New Artificial Intelligence Capabilities

Actus Digital, a leading provider of compliance and media monitoring solutions, today announced that its world-renowned media monitoring system has been enhanced with artificial intelligence (AI) capabilities that dramatically speed up workflows.

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/09/ses.jpg?itok=REmNN7f4
SES Redefines Live Events with Synchronised Satellite and OTT

SES's latest solution, which will be showcased at IBC2019 in Amsterdam, synchronises over-the-top (OTT) and satellite broadcasts by delivering IP signals to OTT platforms as fast as satellite to create enhanced live viewing experiences, SES announced today.

Technology Hardware Distribution
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/05/study.jpg?itok=2r06uGdm
The Key Areas to Apply Cisco 200-125 Knowledge and Skills in Your Career

Cisco stands out when it comes to high-end routers and switches, training and certification. It has played a huge role in the networking field to a point that we cannot mention networking without talking about Cisco. Prepaway 200-125 is a certification exam that validates the IT professional...

Technology Software Middleware
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/04/out.jpg?itok=HHbMiML2
Outbrain Integrates with Google Display & Video 360 to Strengthen Programmatic Offerings

MUMBAI: Outbrain, the world’s leading discovery and native advertising feed for the open web, announced today the full launch of its integration with Google’s Demand-Side Platform (DSP), Display & Video 360 to give marketers greater ability to capitalize on the benefits ofOutbrain’s unique...

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/09/04/truecaller.jpg?itok=VdkyRWFX
Truecaller crosses 500 million downloads and 150 million daily active users globally

MUMBAI: Truecaller announced today that the company has crossed 500 million downloads and surpassed 150 million daily active users (DAUs) globally. This comes close on the heels of the company sharing the news of attaining over 1 million paying subscribers to their Premium services.

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/08/29/dream11.jpg?itok=TBSr08kK
Dream11 creates a GUINNESS WORLD RECORDS™ title for hosting the 'Largest Online Fantasy Cricket Match'

MUMBAI: Dream11, India’s Biggest Sports Game, today created a Guinness World Records title for hosting the 'Largest Online Fantasy Cricket Match'. This incredible feat was achieved by Dream11 during the 2019 final match of the Indian Premier League (IPL) between Mumbai Indians and Chennai Super...

Technology Software Applications

Sign up for our Newsletter

subscribe for latest stories