Television

New addition to DD family soon by the name Bharati

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2015/10/29/UR%20Rao.jpg?itok=96qbVAjB

 Prof UR Rao's first announcement after taking charge as chairman of pubcaster Prasar Bharati's board recently was to declare that two non-performing channels of national broadcaster Doordarshan would be shut down some time soon. Well before that a new edutainment channel with a commitment to public service broadcasting to cater to the needs of children, health, music, dance and fine arts is being launched. DD Bharati is scheduled to go on air from Republic Day, 26 January, 2002.

DD Bharati will be a 24-hour channel available on PAS-10 on transponder no C-19 and C-23, both in analog and digital mode.

The channel will feature four hours of health programmes from 6 am, followed by six hours of children's programmes from 2 pm. The channel will also have four hours of programmes on music, dance, fine arts from 8 pm.

Doordarshan has broken up DD Bharati's programming into three segments. The morning segment will focus on meditation, yoga, and alternative systems of medicine, discussions with experts, documentary features on health related issues, and health news. It may also incorporate a one-hour segment of live phone-ins on health issues daily, officials say.

The second segment, which will focus on children aged between four and 18 years, will telecast cartoon films, wild life films, children's serials, counseling and sports, talent hunts, 'antakshari' programmes and magic shows. A unique feature would be a news bulletin 'by children for children'. Now didn't we hear the same one from southern animation major Pentamedia at the launch of its kids' channel Splash?

The third segment will feature music, dance, fine arts, Indian classic music, countdown shows, event based programmes and travel shows. Folk, devotional and tribal music will also feature in this segment.

Purportedly a showcase of Indian culture, DD Bharati will focus on presenting the best of the country's literature through telefilms and serials. There will be documentaries on Gyanpeeth and Sahitya Akademi award winners too.

Prasar Bharati has now invited private producers to make programmes under the sponsored category for DD Bharati's prime time (8 to 10.30 pm) as well as the non-prime time slots.

The deadline for submitting programme proposals to DD is 5 pm on 9 November.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/16/partho_dasgupta.jpg?itok=QK67eoP0
Partho Dasgupta hospitalised after WhatsApp chat with Arnab Goswami leaked

NEW DELHI: Former BARC India CEO Partho Dasgupta has been admitted to JJ Hospital after his sugar level fell extremely low. He is in the ICU now. The development comes after the Mumbai police released over 500 pages of WhatsApp messages purportedly between Dasgupta and Republic TV editor-in-chief...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/16/barc1.jpg?itok=96ZlWu7R
BARC week one: Zee TV slips down to fourth spot on pay platform

MUMBAI: Sony Sab has replaced Zee TV to grab the third spot on pay platform in week one (Saturday 2 January 2021 to Friday 8 January 2021) of Broadcast Audience Research Council of India (BARC) data. &TV, for the third consecutive week, has held on to tenth place on pay platform.  Pay Platform

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/16/dettol.jpg?itok=a6dFGuuW
BARC week 1: Dettol Antiseptic Liquid leads the brand list

MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 2 January and 8 January 2021. The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/barc_0.jpg?itok=7YGIs-RX
Top 20 advertisers contributed to 51% ad volumes in 2020: BARC

NEW DELHI: Broadcast Audience Research Council has recently released data that states that the top 20 advertisers of the country contributed to 51 per cent of the ad volumes in 2020. Last year, the top 20 advertisers increased the volume of their ads by 10 per cent over 2019. The top 20 advertisers...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/barc.jpg?itok=CpT-kOWa
Review ongoing, BARC news ratings suspension not lifted

NEW DELHI: It has already been three months since the Broadcast Audience Research Council (BARC) announced a 12-week suspension of TRP numbers for TV news channels, in the wake of the alleged TRP scam unearthed by the Mumbai police. However, the council did not release weekly data this Thursday as...

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/edddd.jpg?itok=wPlp3Int
TRP scam: Mumbai police objects to ED’s status report on Republic TV

NEW DELHI: The Mumbai police counsel in the Republic TV channel vs Mumbai police case, related to alleged rigging of TRP by the former, showed strong objection to the enforcement directorate (ED) appearing in the court. Appearing on behalf of the police department, senior advocate Kapil Sibal...

Television TV Channels News Broadcasting
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/abhishek.jpg?itok=zT5612yp
Vijay’s Master to be adapted in Hindi by Endemol Shine India

MUMBAI: Endemol Shine India has acquired the rights, in association with Cine1 Studios and 7 Screen, to adapt Tamil film Master in Hindi. The highly-anticipated action-thriller starring Vijay Thalapathy and Vijay Sethupathi released on 13 January 2021 and is already breaking box office records.

Television Production House Post Production
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/15/nbf.jpg?itok=IcnBNG23
NBF demands immediate release of audience data of news channels

The News Broadcasters Federation (NBF) has demanded immediate release of the audience measurement ratings of news genre by BARC. The regulator had suspended weekly data for news channels after the alleged TRP scam surfaced in October last year. 

Television TV Channels Viewership
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/14/tv9-bangla.jpg?itok=IKhvd5hG
TV9 Bangla launches ahead of West Bengal polls

Ahead of the West Bengal elections, TV9 Network has made a strategic move by launching TV9 Bangla, a 24x7 news channel beaming out of Kolkata. The channel has the brand promise of Prothom thekei prothom, a Bengali approximation for “a leader from birth."

Television TV Channels News Broadcasting

Sign up for our Newsletter

subscribe for latest stories

* indicates required