Comment

Latest News

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/05/13/Dr%20K%20Rajeshwari.jpg?itok=W9YgY134
How Covid2019 is affecting outdoor media

Outdoor advertising had a fantastic 2019. Defying predictions, India’s OOH (Out Of Home) industry, grew at over 15 per cent. Driven by IPL, elections and a huge increase in the OTT industry’s outdoor advertising, the industry saw a big increase, enabled adequately by digitization. The industry...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/29/bharat_0.jpg?itok=LVoknzU0
New normal: What’s in it for marketers?

In today’s landscape, most brands are experiencing marketing budget cuts and looking for more affordable and result-oriented channels like programmatic advertising which can deliver an impeccable ROI. The ‘new normal’ in the advertising and marketing industry is being interactive, informative and...

MAM Marketing MAM
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/28/mah.jpg?itok=HyfLW-oU
How brands position and compete during Covid2019

The world has come to a literal standstill in the wake of the deadly Covid-2019 pandemic. It wouldn’t be wrong to say that all of us are in the midst of an unprecedented crisis. Even the marketing and communications industry is seeing a downward trajectory, with most companies struggling to stay...

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/04/13/image.jpg?itok=ZBe5ikR3
Don't break the chain: Why streaming piracy prevention requires industry-wide collaboration

Video piracy is not dissimilar to a game of cat and mouse where both protagonist and victim are caught up in a seemingly unending match of wits and agility.

Movies International
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/05/23/Rajyavardhan-Rathore.jpg?itok=-oEfDivB
Comment: 3 areas that new MIB minister Rathore needs to target

In a recent reshuffle of his cabinet colleagues and their portfolios initiated by PM Modi, a surprise move was not Ministry of Information and Broadcasting (MIB) minister Smriti Irani’s removal, but handing the independent charge of the portfolio to her till-now junior, Rajyavardhan Rathore.

Regulators I&B Ministry

Sign up for our Newsletter

subscribe for latest stories

* indicates required