DTH

Tata Sky adds beauty-based interactive channel

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MUMBAI: Tata Sky has expanded its interactive channel list by adding Tata Sky Beauty, in partnership with FTheCouch (FTC) Beauty Studio, which is promoted by actor Suniel Shetty. It will feature your favourite actors sharing tips and tricks on makeup, skincare and the latest fashion trends in an easy to understand do-it-yourself (DIY) format.

On the launch of Tata Sky Beauty, Tata Sky chief commercial officer Pallavi Puri said, “Tata Sky has always launched interactive services that inspire and encourage its subscribers to learn, grow and improve in areas that interest them. Tata Sky Beauty is designed to build DIY skills in grooming, styling and care and will inspire women to look good and feel confident at all times!”

Celebrity make-up experts & stylists such as Bharat & Dorris, Ambika Pillai, Subhash Singh, Shan Mu, Aalim Hakeem, Anju Modi, Tarun Tahiliani, Kavita Bhartiya, Payal Jain and skin care experts such as Dr Swati Maheshwari will recreate Bollywood’s glamour from the comfort of your living room. The service also boasts of a pool of social media talents such as Shruti Anand, Noorin Sha, Hesha Cheema, etc.

Shetty had previously teamed up with Tata Sky for its Fitness & Acting Adda service. Tata Sky Beauty will also have a Kids Special segment to give tips and updates on hairstyles and fashion trends. On Sunday, a special vignette Zindagi Khoobsurat Hai and show Saas, Bahu Aur Beauty will give subscribers a glimpse into the day-to-day lives of TV celebrities.

FTC Talent Media & Entertainment co-founder and CEO Akshay Vatsa said, “Our vision at FTC has always been to create innovative content and provide our users with a convenient access to our offerings. Extending this thought, we are happy to launch FTC Beauty Studio with Tata Sky Beauty to help the audience learn and empower themselves to create their own beauty recipe, with the best in class experts.”

Tata Sky subscribers can avail the service at Rs. 59/- per month on Ch #119 and it will also be available on the mobile app.

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