DTH
Report on Shemaroo

DD Freedish auctions 8 channels for Rs 31.3 crore in 22nd online e-auction

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/dth-images/2015/10/06/DD_Free_Dish.jpg?itok=u9401S_v

NEW DELHI: Doordarshan earned Rs 31.3 crore from the auction of eight slots to Indian television channels on its free-to-air DTH platform Freedish in the 22nd e-auction.

 

The latest e-auction was held on 22 September. DD’s attempt is to touch the target of 112 television channels in the next few months.

 

Speaking to Indiantelevision.com, DD deputy director general C K Jain said that against the reserve price of Rs 3.7 crore per slot for the online e-auction, it earned the highest figure of Rs 4.2 crore from Sanskaar channel, which has come on to the platform for the first time.

 

Another channel, which has hopped on to the Freedish platform for the first time is WOW Cinema.

 

The other channels are: IBN7, Aastha, Aastha Bhajan, News Nation, Bhojpuri Cinema, and Dangal. While these channels were a part of Freedish earlier, they had to re-bid as their contract had expired.

 

The auction was held barely six weeks after the last e-auction in August, which earned DD Rs 23.2 crore.

 

Indiantelevision.com has also learnt that the bid amount went up to Rs 4.7 crore in earlier e-auctions.

 

DD sources said that while Freedish may be encrypted soon from Mpeg 2 to Mpeg4 to keep a tab on the number of subscribers, it would remain free-to-air.

 

The e-Auction was conducted by C1 India Pvt. Ltd., Noida.   

 

Currently, Freedish has 64 channels including its own channels, and Lok Sabha and Rajya Sabha TV.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/11/tata.jpg?itok=UdSEyCDV
Binge app sees traction from non-metros- DAS 2, DAS 3 cities: Tata Sky’s Pallavi Puri

Pay TV meanders along in India, even as the near future will expectedly watch digital adoption accelerating at a rapid pace of disruption. The legacy direct-to-platform (DTH) players are taking note of the shift in consumer habits to keep up with the trend. Tata Sky has been one such player to...

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/10/tata.jpg?itok=F2HZEgMk
Tata Sky unveils its newly revamped music service, Tata Sky Music

Aligned with its new brand purpose to make tomorrow better than today for its subscribers, content distribution, and Pay TV platform Tata Sky on Thursday unveiled its revamped music service offering, Tata Sky Music.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/06/02/bai.jpg?itok=vGbZzpse
Tata Sky Binge app now available on smartphones

Leading Pay TV platform Tata Sky has extended the benefit of its pioneering OTT content aggregator service, ‘Tata Sky Binge,’ to mobile with the introduction of Tata Sky Binge Mobile app.

DTH DTH Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/05/24/photogrid_plus_1621858582315.jpg?itok=-FlBG9Bi
Siti Network content and carriage GM Rajesh Sharma succumbs to Covid

Kolkata: Ever since the pandemic broke, cable operators have been working on the frontlines to ensure uninterrupted cable TV and broadband service across the country. Several of them have battled the infection and the challenges that came along with it, while others succumbed. On Monday, another...

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/05/20/trai.jpg?itok=buHqwtEt
TRAI seeks suggestions to prevent misuse of fixed broadband licence fee exemption

One of the sectors that received a rapid boost last year amid the work from home scenario was fixed-line broadband. After years of tepid growth, deep-pocketed players, as well as smaller cable operators began increasing focus on the segment as the demand escalated.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/05/20/cyc_0.jpg?itok=ZQ-VzUMC
Cable TV, broadband services impacted, as Cyclone Tauktae slams into west coast

Cable TV services and broadband services were impacted across various places in Maharashtra and Gujarat, as Cyclone Tauktae left a trail of destruction along the west coast. Many users took to Twitter complaining about the long hours of network outage.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/05/18/airtel.jpg?itok=rOcWbM12
Airtel reports growth for DTH, home broadband segment in Q4

KOLKATA: Airtel Digital TV, Bharti Airtel’s direct-to-home (DTH) segment has reported Rs 767.3 crore revenue in q4 FY21 compared to Rs 603.5 crore in the corresponding quarter of the previous financial year, clocking a 27 per cent year-on-year growth. The DTH segment has raked in Rs 248.3 crore...

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/28/dth.jpg?itok=MmhIAaW-
DTH segment expands its subscriber base by 1.01 mn in 2020

The direct-to-home (DTH) subscriber base in India has reached a base of around 70.99 million in 2020, according to the Indian Telecom Services Performance Indicator Report October-December 2020 published by the Telecom Regulatory Authority of India (TRAI).

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/04/26/tata.jpg?itok=vYX8hREL
Negligible content investment for the urban viewer segment: Tata Sky's Harit Nagpal

The pay-TV industry in India has been highlighting the regulatory overburden in the industry for some time now. The players have been battling several legal issues, the amended new tariff order (NTO 2.0) being the most discussed one.

DTH DTH Operator

Sign up for our Newsletter

subscribe for latest stories

* indicates required