DTH

10.4 lakh DTH subscribers added in Oct-Dec 18 quarter in India

29.3 lakh net subscribers were added in CY 2018.

DTH

BENGALURU: In calendar year 2018 (1 January 2018 to 31 December 2018), India’s private direct to home (DTH) service providers added 29.3 lakh net subscribers of which 10.4 lakh additions were made in the last quarter of the calendar year (Oct-Dec 2018, Q3 2019, period under review).

According to Telecom Regulatory Authority of India (TRAI) quarterly Indicator Reports, DTH has attained net pay active subscriber base of around  704.9 lakh (70.49 million, 7.049 crore)  with five pay DTH service providers as on 31 December, 2018. This is in addition to the subscribers of the free DTH services of Doordarshan. Quarterly growth in the DTH sector in terms of the net active subscriber base and market share of DTH operators in terms of the percentage of net active subscribers during the quarter is depicted in the following charts.

Two major DTH players - Airtel Direct TV (Airtel DTH) and the merged Dish TV Videocon d2h entity (Dish TV) have about 55 percent of the market share of private DTH subscribers in the country. During CY 2018, these two players added 17.06 lakh (1.706 million, 0.1706 crore) subscribers, or 58.2 percent of the net subscribers that were added by all the five private DTH players in the country. Airtel DTH added 10.63 lakh (1.063 million, 0.1063 crore) net subscribers, while Dish TV added 6.43 lakh (0.643 million, 0.0643 crore) during the period under review.

As per the latest TRAI quarterly Indicator Reports, the highest number of DTH subscribers in 2018 by private players were added in the Apr-Jun quarter with 18.4 lakh (1.84 million, 0.184 crore) subscriber additions. In the first quarter of CY 2018, the private DTH players lost 30,000 subscribers. Please refer to the figure below for the private DTH subscriber trends during CY-2018.

Dish TV is by far the largest DTH player in the country and probably the second largest globally. As on 31 December 2018, Dish TV claimed a net active subscriber base of 236 lakh (23.6 million, 2.36 crore) while Airtel DTH claimed a net active subscriber base of 150 lakh (15 million, 1.5 crore).

The government’s DD Free Dish DTH service claims to reach out to nearly 300 lakh (30 million) as per reports and the FICCI-EY 2019 report, it has the capability to breach the 50 million mark if broadcasters keep supplying it with pay-TV content. It must however be noted that an exact number for registered or active subscribers is not available since this is a free DTH service.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/30/airtel.jpg?itok=gDmuF4Yu
Airtel Digital TV operating revenue up as bottom line dips for first quarter

The digital TV services segment from Sunil Mittal’s Bharti Airtel Ltd (Airtel), Airtel Digital TV, which provides direct to home (DTH) satellite television services, reported growth of 0.8 percent in operating revenue at Rs 744.8 crore for the quarter ended 30 June 2020.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/29/airte.jpg?itok=bQ91U0p3
Airtel Digital TV adds 1.2 mn subscribers in FY20

KOLKATA: While Mukesh Ambani’s Jio has made quite a buzz for its innovation and acquisitions to expand its Jio Fiber business, Sunil Mittal’s Bharti Airtel is scaling up its DTH and broadband business. Airtel Digital TV added 1.2 million subscribers in FY 20 thanks to its premium HD content. 

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/24/dis.jpg?itok=8am0ATEQ
Dish TV reports higher op profit for FY 2020 and Q4 2020

BENGALURU: Indian DTH major Dish TV India Ltd (Dish TV) reported 30.9 percent year-over-year (y-o-y) growth in consolidated operating profit (EBITDA) for the quarter ended 31 March 2020 (Q4-2020, quarter under review) as compared to the corresponding year ago quarter. Consolidated EBITDA for the...

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/24/Sunil-Taldar.jpg?itok=ZYBoCzOC
"Our subscriber acquisitions are returning to normalcy" - Airtel DTH's Sunil Taldar

Having their heads buried in a transformative ecosystem, major DTH players have constantly been expanding their offerings and Airtel’s DTH arm is not an exception.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/20/binge.jpg?itok=Y3KH9ySX
Chimp&z Inc Bags the digital mandate for Tata Sky Binge

KOLKATA: Tata Sky Binge, an aggregator app platform from the house of India’s leading DTH network, Tata Sky, assigned its creative and digital mandate to one of India’s leading digital agency, Chimp&z Inc. The account was awarded following a multiple agency pitch.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/13/dish.jpg?itok=FQSKh61K
Dish TV India partners with HoichoI, introduces Bengali viewing content on both its platforms

KOLKATA: Expanding its content library to enthrall its customers, Dish TV India Limited, India’s leading DTH Company has announced its partnership with Hoichoi, a leading Bengali on-demand video and music-streaming platform that streams content worldwide. With this strategic association with...

DTH DTH Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/09/tatasky.jpg?itok=4rlgzwlQ
Tata Sky Binge+ customers to get access to premium ZEE5 content

KOLKATA: The bouquet of content offerings on Tata Sky Binge+ got a major thrust as Tata Sky extended its partnership withZEE5, for its Android enabled smart Set-top box that provides content from linear Live Television and a host of OTT apps onto a TV.

DTH DTH Operator
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/07/02/tata.jpg?itok=Kpp9CNrX
Find out what’s trending on TV with Tata Sky’s redesigned Home Screen

Keeping the customer at the centre of all tech innovations, Tata Sky, India’s leading content distribution and Pay TV platform has introduced a first of its kind feature on its set-top boxes - Trending on TV.

DTH DTH Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/06/30/tataskky.jpg?itok=LstxM1qn
Tata Sky solidifies lead in the DTH sector

KOLKATA: According to ‘The Indian Telecom Services Performance Indicator Report October – December 2019‘ published by the Telecom Regulatory Authority of India (TRAI), the Indian DTH service has displayed phenomenal growth since launch in 2003. The total number of total active subscribers with pay...

DTH DTH Operator

Sign up for our Newsletter

subscribe for latest stories

* indicates required