Technology

worldoo.com partners with Universal Picture International for Despicable Me 2

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2016/10/20/worldoo.jpg?itok=wSSrrLa5

MUMBAI: This monsoon, Gru‘s faithful Minions will land themselves in another sticky situation and this time not only with the super-villain. worldoo.com has announced their partnership with Universal Picture International to create Despicable Me 2 inspired themes and avataars in the first of its kind ever-evolving online ecosystem for kids featuring the unpredictably hilarious Minions.

The users of worldoo.com can watch the trailer of Despicable Me 2 in the DOO TV, users can choose Despicable Me 2 avatars and design their homes with specially designed themes based on the animation flick on the Doo Store.

"We‘re excited to introduce Despicable Me 2 avatars, themes and contest on worldoo.com as it will add a bit of playful flair to any home. As audiences gear up for the release on July 5th, new Despicable Me 2 avatars and themes will make it easy and fun for fans everywhere to use their creativity. It also gives consumers a simple, convenient way to access and enjoy the trailor of the film through India‘s first online ecosystem for Kids," said worldoo.com head experience & brand Harsh Wardhan Dave.

Commenting on this partnership, Universal Picture International marketing head Jacinto Fernandes said, "India is a priority market for us so our partnership is a win-win for both Universal and worldoo.com. The alliance expands the distribution of the movie and this association will leverage worldoo.com‘s enviable network of promotional channels of the movie. I am sure that we will enjoy some of the highest game-plays and web traffic in the region coming from India through worldoo.com and we look forward to welcoming even more players to meet the characters of Despicable Me 2 on the worldoo.com which is the innovative way to reach out to kids."

worldoo.com got a tremendous response from kids on the digital platform, within the launch of two months the website attracted 19,500 plus kids. worldoo.com has got around 113,000 unique visitors and over 2.5 million page views till now. Kids are loving worldoo.com - as a result, average time spent is close to nine minutes and 11 page views are happening per visit, which is very encouraging for the platform.

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/12/Ramki_Sankaranarayanan2.jpg?itok=Ga8nDcD9
Prime Focus Technologies rebrands DAX to CLEAR

MUMBAI: Prime Focus Technologies (PFT) has announced the transformation of its patented DAX Digital Dailies to CLEAR. Initially released in 2004, DAX pioneered online Dailies experience at a time when the industry was using DVDs and has been the only patented Dailies solution since. While DAX has...

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/02/12/Interra-Systems.jpg?itok=_OtxB7Jw
Interra Systems Simplifies Video Caption Creation With Machine Learning-Based QC Solution

Interra Systems, a leading global provider of software products and solutions to the digital media industry, today announced BATON Captions, a new addition to its BATON platform. Leveraging cutting-edge machine learning (ML) and automatic speech recognition technology.

Technology Hardware Headend Equipment
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/22/actus_0.jpg?itok=9jwq5-6A
Actus Digital appoints Jay Gedanken as vice president of business development

MUMBAI: Actus Digital, a leading provider of compliance and intelligent media monitoring solutions, has appointed Jay Gedanken as vice president of business development in the US. With over 35 years' experience in broadcast technology sales, technical support, marketing, and project management,...

Technology Software Applications
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/14/mybox_0.jpg?itok=5FEa3Tvx
BP Communications Limited Partners with MyBox to bring advanced digital set-top box technology to Bangladesh

MUMBAI: Cable Operator Association of Bangladesh (COAB) organized an event for Bangladesh cable operators in Kolkata recently to discuss the impending digitization in Bangladesh. MyBox Technologies, a leading R&D house backed by Hero Electronix, specializing in the research & development...

Technology Hardware Set-top Boxes
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/07/functionx.jpg?itok=8ChPxlO8
Meet the World’s First Blockchain-Powered Smartphone, BOB, at CES 2020

As the world teeters around cyber threats in this digital age, more and more users online, across all demographics and generations, feel more vulnerable or have experienced data breaches and attacks on their privacy. According to a study, 8 out of 10 Internet users globally don’t even feel they...

Technology ces
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/07/kim.jpg?itok=mdylV-Gb
Samsung launches 'Age of Experiences'

Samsung Electronics Co., Ltd. announced the “Age of Experience” at the opening keynote at CES. As the featured keynote speaker, Samsung Consumer Electronics President and CEO H.S. Kim heralded a decade of human-centric innovation that seamlessly combines hardware and software to create personalized...

Technology ces
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2020/01/06/CES.jpg?itok=8im-L2y3
Technicolor to showcase comprehensive range of technologies at CES

MUMBAI: Technicolor Connected Home to demonstrate a comprehensive range of technologies -- including DOCSIS 3.1,Android TV and Reference Design Kit (RDK), Wi-Fi 6, 6Ghz Wi-Fi, 5G, and Fiber Interoperability solutions at CES conference in Las Vegas January 7-10, 2020.

Technology ces
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/12/28/TCL_800.jpg?itok=mMV89TjH
TCL Electronics to showcase next-gen mini-LED technology at CES 2020

MUMBAI: TCL Electronics, a dominant player in the global TV industry and leading consumer electronics company, will showcase the next generation of mini-LED technology among a full suite of flagship innovations at CES 2020 in Las Vegas, 7-10 January. Already one of the fastest-growing consumer...

Technology ces
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/11/27/uc.jpg?itok=Y7fPhZEI
Over 20 Million Users in India Log on to 11.11 UC Shopping Festival

MUMBAI: Over 20 Million Indians logged on to UC Browser to take part in the recently concluded 11.11 UC Shopping Festival, part of Alibaba’s 11.11 Global Shopping Festival. The 11.11 UC Shopping Festival, jointly presented by UC Browser, Paytm Mall, Paytm First, Lazada and AliExpress simultaneously...

Technology Software Applications

Sign up for our Newsletter

subscribe for latest stories

* indicates required