Zee Telugu to pay tribute to all the frontline workers on International Dance Day

MUMBAI: In light of the present global circumstances, our frontline workers have truly risen to the occasion with utmost selflessness – they are no less than superheroes. Zee Telugu is all set to pay tribute to them on the occasion of International Dance Day.

Zee Telugu, along with its talented artistes such as Sudha Chandran from No.1 Kodalu, Prajwal PD from Suryakantham and Jaya Kavi from Thoorpu Padamara, is set to pay homage to all the frontline workers out there.

TV Shows Factual
Supreme Court notice on PIL against media companies for sacking employees

MUMBAI: The Supreme Court on Monday issued a notice on a petition filed against multiple media organisations, which have retrenched, laid off or forced their employees to take a pay cut on the back of the nation-wide lockdown to check on the spread of novel Covid-2019 pandemic.

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Dabur proactive in the Covid-2019 crisis: Rajiv Dubey

NEW DELHI: The ongoing economic and social implications of the Covid2019 pandemic and lockdown induced by it have prompted every advertiser in the country to rework its strategies. The media mixes are being realigned and the ad spends are being controlled in a big way.

TV Shows Factual
Prasar Bharati spreads positive news of COVID warriors

MUMBAI: As India fights COVID-19, many inspiring stories of health workers, policemen, journalists, individuals, organisations, academic institutions have come to the fore.

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Until human crisis is sorted, nothing will make sense: DDB Mudra Group's Aditya Kanthy

NEW DELHI: We are living in unprecedented times. The world order stands changed and the economy is reeling through a massive disruption. Everyone is gearing up for a ‘new normal’ but if DDB Mudra Group CEO and MD Aditya Kanthy is to be believed, the tomorrow will as much be our old habits as our new behaviours.

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Lockdown earmarks a digital progression of brands

As the world collectively grapples with the pandemic, several businesses have come to a complete halt owing to the lockdown situations globally. With the spread of COVID-19, the world is facing a very serious challenge of keeping the economy stable while easing the impact across sectors. 

TV Shows Factual
News continues to be consumption-driver despite a fall in BARC week 15

MUMBAI: Being the television consumption driver, the general news category has continued to grow by close to 200 per cent and business news by over 80 per cent in the week 15, says a joint report of Broadcast Audience Research Council (BARC) India – Nielsen India. However, the news broadcasters this week have fallen marginally in terms of viewership this week as compared to week 14.

TV Shows Factual
Mythological shows contribute 43% to Hindi GEC viewership in COVID week 5: BARC-Nielsen

MUMBAI: Mythological shows became the main source of entertainment among Hindi GECs in COVID week 5, according to BARC- Nielsen data, with 43 per cent of viewership contribution to Hindi GEC genre with a total of 466 hours of content.

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Mythological shows garnered 109 billion viewing minutes and it was watched by 353 million viewers.

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