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COVID-19

Comcast posts growth in broadcast TV revenue in Q1

MUMBAI: Broadcasting and cable television company Comcast Corporation has reported results for the quarter ended March 31, 2020. While broadcast television revenue increased 8.8 per cent to $2.7 billion in the first quarter of 2020, distribution revenue and ad revenue decreased 1.5 per cent and 2.2 per cent, respectively.

Broadcast television

TV Shows Factual
Social distancing makes clients, agencies bond well

MUMBAI/NEW DELHI: With the whole country at a standstill because of the Covid2019 crisis, there is hardly anything that seems positive to businesses across the spectrum. It has been well reported that media spends are being cut as clients deal with massive liquidity issues raised by problems in supply and distribution chains. But what this crisis has managed to do beautifully is create human relationships, which are going to be the spirit of agency-client bonding in the years to come.

TV Shows Factual
Tennis Channel launches OTT service

MUMBAI: Pay-TV platform Tennis Channel has launched a subscription-based streaming video service in Germany, Switzerland, and Austria, where tennis has mass followers.

The OTT service, launched on 28 April, offers on-demand and live content. It will be rolled in other markets later. The 24-hour OTT platform has been made available at www.tennischannel.com. It is also available in Android and iOs mobile devices, FireTV, tablets, and some smart TVs for a monthly fee of $2.70.

TV Shows Factual
Facebook sees dip in ad demand in last 3 weeks of Q1

MUMBAI: Despite increased engagement due to shelter-in-place directives in many countries, Facebook experienced a significant reduction in the demand for advertising. After the initial steep decrease in advertising revenue in March, Facebook has seen signs of stability reflected in the first three weeks of April.

TV Shows Factual
The news must go on! How news channels work during lockdown

MUMBAI: A deft usage of virtual technology means is helping news broadcasters to stay afloat and produce the round-the-clock fresh content amid the spectre Covid2019 pandemic. Be it getting a live link from reporters or getting a guest for a live debate show, news channels have taken recourse to various video calling applications or broadcast-friendly video transmission software tools such as TVU and LiveU.

TV Shows Factual
How brands position and compete during Covid2019

The world has come to a literal standstill in the wake of the deadly Covid-2019 pandemic. It wouldn’t be wrong to say that all of us are in the midst of an unprecedented crisis. Even the marketing and communications industry is seeing a downward trajectory, with most companies struggling to stay afloat and keep themselves relevant in times like these. 

TV Shows Factual
Great ideas can never be locked down: FCB India’s Rohit Ohri

From JWT to Dentsu to FCB India, that’s how the career pans out for FCB India group chairman and CEO Rohit Ohri. Within a year of joining FCB India, he had bagged the title of ‘One of India’s Most Trusted CEOs of 2017’.

TV Shows Factual
Tata Trusts launches countrywide health campaign on Covid2019

MUMBAI: Tata Trusts has begun a pan-India community outreach to induce adoption of health practices, as promoted by the government of India, in rural areas to prevent the spread of Covid2019. Beginning 31 March, the exercise is expected to have already reached about 12 million people in 21 states.      

The campaign ‘5 Kadam, Corona Mukt Jeevan’, ranges from video messages in the country’s languages, even dialects, short animation videos and infographics to audio messages, and SMS based messaging.

TV Shows Factual

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