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Star Vijay all set to launch Super Singer season 8

Star Vijay’s flagship show Super Singer is back. With its past seasons, the reality show touched and changed many lives and brought limelight to hundreds of budding talents who are now renowned singers worldwide.

Television TV Channels GECs
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Outgoing Truecaller VP Tejinder Gill talks about his days at the company

NEW DELHI: Launched in 2009, Truecaller today is one of the most popular smartphone applications for its features of caller-identification, call-blocking, and flash-messaging. With over 170 million monthly active users in India, the app, over the past few years, has also become a preferred choice...

MAM Media and Advertising People
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Vidnet 2021: Advertisers leveraging OTT platform more than ever

Advertisers are constantly on the lookout and devising ways to target and engage with consumers. With the world increasingly moving online, digital marketing – and more specifically advertising on OTTs – is becoming a significant part of brands’ media mix.

iWorld Over The Top Services

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TRP scam: BARC ex-CEO Partho Dasgupta denied bail again

A sessions court in Mumbai has rejected the bail plea of former CEO of BARC (Broadcast Audience Research Council) Partho Dasgupta, who is currently in judicial custody following arrest due to his alleged involvement in the TRP manipulation racket.

Television TV Channels Viewership
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ZeeL names Ashok Namboodiri chief business officer for international business

Zee Entertainment Enterprises Ltd (ZeeL) has onboarded Ashok Namboodiri as the chief business officer for its international business.

Television TV Channels GECs
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Vidnet 2021: Stakeholders need to come together to suppress piracy

NEW DELHI: Following the imposition of a nationwide lockdown in March, Indians were confined to their homes at odds and ends. There were no live sporting events, cinema halls were shuttered and TV channels were playing stale programming on loop; the only platforms supplying fresh content were OTTs...

iWorld Over The Top Services
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Edelman India appointed AOR for California Pistachios

NEW DELHI: Edelman has been appointed agency of record to promote California Pistachios in India, distributed through US-based The Wonderful Company. As of 1 November 2020, Edelman India has been managing an integrated communications mandate comprising brand communications including influencer...

MAM Marketing MAM
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Amway Forays into vegetable & fruit hygiene segment

NEW DELHI: FMCG direct selling company Amway India has forayed into food hygiene category with Amway Home Fruit & Veggie Wash. The launch builds on on its expertise in-home-care solutions and in its endeavour to cater to the growing need for hygiene care products.

MAM Marketing MAM

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