Doordarshan along with regional Bengali channels will telecast the festival from Kolkata and other parts of West Bengal live for the next four days.
The company’s CMD Rajendra Khare highlighted how it is working on a solution to create content for the broadcasters.
The new sitcom, which will go on air from 7 October, is different from the usual content shown on the channel.
Dilip Cherian gives his take on Rajdeep Sardesai’s scuffle and the changing media treatment across the world.
Teny’s primary responsibility will be to spearhead and shape the marketing agenda for the brand across consumer engagement platforms.
