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There is a Government in my TV

Govt’s involvement in setting ‘policy’ in dozens of micro-areas makes for a high-cost uncompetitive economy, says Arvind Sharma, Indiantelevision.com’s Guest Editor

Television TV Channels GECs
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PIX’s focus is on social media conversations to build the channel

Sony’s Saurabh Yagnik says the challenge for PIX is to be a part of a viewer’s ecosystem on social media rather than aim to make the viewer a part of the channel’s system

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