Click here to View in Browser 30 January 2023 Volume 15 Issue No:59 MAM | Media And Advertising Wunderman Thompson Kolkata conceptualises new TVC for ONN ONN, a casual wear brand from Lux Industries Ltd., has launched its new campaign for polos & tees, created by Wunderman Thompson Kolkata. This is the second time in three years that WT Kolkata has conceptualised a campaign for ONN, driven by a couple of TVCs and supported by OOH. Read More... MAM | Marketing Drools ropes in Janhvi Kapoor as their brand ambassador Drools, a leading Indian pet-food brand, announced actress Janhvi Kapoor as the face of the brand. The brand aims at addressing the irks of pet parents by making their pooches' meals not only delicious but also well-balanced delivering all nutritional value. Read More... MAM | Media And Advertising Nikon India elevates the voice of women in photography with "Through Her Lens" campaign Nikon India Private Ltd. unveils the latest edition of its pioneering campaign "Through Her Lens," an annual digital contest aimed at empowering and elevating the voices of professional and amateur women photographers in India. Read More... MAM | Media And Advertising Aditya Birla Health Insurance unveils its new brand campaign "KyaPeecheChhodaHai" Aditya Birla Health Insurance Company Ltd. (ABHICL), the health insurance joint venture of Aditya Birla Capital Ltd. (ABCL), holding company for the financial services business of Aditya Birla Group, one of the largest diversified conglomerates in India. Read More... MAM | Media And Advertising Stoa announces new brand campaign in association with The Rabbit Hole Online B-school startup Stoa has launched their brand campaign in association with The Rabbit Hole, a video content solutions agency of the Zoo Media Network. Engineered with an unconventional message, the campaign is spread over a three-part film series. Read More...   Press Releases » Cryptocurrency VeChain (VET) - what is it » UAE is the Next Go-To Destination For Bollywood Lovers in 2023 » Dilraj Singh Nandha on the unsettling legacy of the rapper's Moose Wala changed the music industry of Punjab? » Colors Bangla to present the world television premiere of 'Toke Chhara Banchbo na' More News From Indian Television Weekend Unwind with: Foxymoron business head - South Keerthi R Kumar With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com's Weekend Unwind-a series of informal chats that peek into the minds of business executives through a fun lens in an attempt to get to know the person behind the title a little better.......Read More... Prashant Panday resigns as ENIL MD, director Entertainment Network India Ltd. (ENIL) has said that its MD Prashant Panday has requested to be relieved due to other preoccupations. He has tendered his resignation from the position of MD as well as directorship of the company with effect from the close of business hours on 31 January, 2023.....Read More... Aditya Birla Health Insurance announces new brand campaign "KyaPeecheChhodaHai" Aditya Birla Health Insurance Company Ltd. (ABHICL), the health insurance joint venture of Aditya Birla Capital Ltd. (ABCL), on Friday unveiled its latest brand campaign "KyaPeecheChhodaHai" to promote the role of health insurance in changing lives of people by empowering them to lead healthier lives......Read More... More News From India     » Back Breakup of Google's Ad business would reshape $500 billion sector » Pet brand Zigly's launches OOH, radio campaign Source: Live Mint » Republic Day ads 2023: When brands come out in flying tricolours » Cannes Lion's parent co Ascential plans to split portfolio Source: ET Brand Equity » BrandWagon AdTalk with Jajabor Brand Consultancy's Upasna Dash » ILT20 reaches 10 crore views across Zee's linear channels: BARC Source: Financial Express » Snap's profit from India ops more than doubles in FY22 » Meta advertisers brush off Trump's potential return Source: ET » Google faces rare jury trial in DOJ Bet on public's tech unease Source: Indian Express » Elon Musk Explores Raising $3 Billion To Pay Off Twitter Debt: Report Source: News18 » 80% consumers in India do not notice disclaimers in advertisements: ASCI Source: BS » Ad spending on Twitter falls by over 70% in Dec - data Source: The Print » US sues Google over dominance of online ad market Source: TOI   More National News » Digiday+ Research deep dive: Publishers anticipate a big drop in ad revenue this year » Why digital clutter is driving brands to rethink the value of newspapers advertising Source: Digiday » Three Ways To Optimize OOH Advertising For A More Efficient Marketing Campaign » Innovative OOH Advertising Ideas Brands Can Use In 2023 Source: Forbes » Study shows native ads are most effective channel for brand favorability » How to keep your brand safe when advertising on social media Source: The Drum » 'Fire-breathing demon': shelter opts for honesty in adoption ad for 'full jerk' dog Source: The Guardian » Breakup of Google's Ad Business Would Reshape $500 Billion Sector Source: WSJ » A child-size rifle with cartoon skulls, inspired by the AR-15, raises concerns Source: Washington Post » German government calls for tougher restrictions on advertising of alcohol, tobacco, sports betting Source: Fox News » PlayBox Technology Unveils Cloud-Based Ad Server For OTT Stream Management System Source: TV Technology » Australia Investigates Online Influencers Over False Advertising Source: Bloomberg To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.