Click here to View in Browser 07 February 2023 Volume 15 Issue No:64 MAM | Media And Advertising The campaign is a natural extension of the greater Parle G brand: Vinod Kunj Indian Television.com spoke to Thought Blurb Communications founder and chief creative officer, Vinod Kunj, on the 3 film campaign and the messaging through the campaign. The latest Parle G campaign enhances the already strong equity of the brand. Read More... MAM | Media And Advertising L&K Saatchi & Saatchi onboards Hindol Purkayastha as head of North & East L&K Saatchi & Saatchi has roped in Hindol Purkayastha to lead the north & east operations as business head & executive vice president. He will be based out of Gurugram and will report to L&K Saatchi & Saatchi CEO Paritosh Srivastava. Read More... iWorld | OTT Vivek Das joins Zoo Media's FoxyMoron as CEO Zoo Media's creative and performance digital agency FoxyMoron has appointed Vivek Das as its CEO. Vivek brings with him two decades of experience building digital businesses at scale. In this role, Vivek will report to Pratik Gupta and Suveer Bajaj, founding partners of Zoo Media and FoxyMoron. Read More... Television | TV Channels Nutella India signs Ranveer Singh as brand ambassador Nutella, which is the hazelnut cocoa spread brand of Ferrero, has signed Bollywood star Ranveer Singh as its brand endorser for India market. By coming on board as a brand representative for India, the star will promote the Nutella brand across digital and offline marketing channels as well as be an active part of their various campaigns. Read More... MAM | Media And Advertising Ogilvy partners with Kotex Omnigel, Limca & Fevicol The 83 edition of Kila Raipur Rural Olympics commenced on Friday February 3, 2023 and with it rolls out a host of activity by Ogilvy India for some of Ogilvy's client brands such as Omnigel, Limca Sportz, Fevicol and Kotex. Read More...     Press Releases » Cryptocurrency VeChain (VET) - what is it » UAE is the Next Go-To Destination For Bollywood Lovers in 2023 » Dilraj Singh Nandha on the unsettling legacy of the rapper's Moose Wala changed the music industry of Punjab? » Colors Bangla to present the world television premiere of 'Toke Chhara Banchbo na' More News From Indian Television The IAA Voice of Change Hyderabad concludes. Telangana Governor and Puducherry Lt. Governor Dr. (Smt.) Tamilisai Soundararajan called out that people should always protest against the discriminatory portrayal of women in movies and advertisements of companies......Read More... SBI Life launches #SapnaHaiTohPooraKaro tvc campaign Over the last few years, there has been a noticeable cultural shift in the way individuals are focusing on fulfilling their dreams, while simultaneously taking care of family responsibilities......Read More... Philips Domestic Appliances announces #TasteOfLove campaign With the season of love just around the corner, Philips Domestic Appliances has announced its #TasteOfLove campaign which shines light on how love is a bond built on equality and inclusivity......Read More... More News From India     » With a net worth of over Rs 212 Crore, let's take a look at everything expensive that Jackie Shroff owns » GEC advertising up 29% in 2022 as against 2018, witnesses slight 2% over 2021: TAM AdEx Source: Financial Express » Advisory firm Innisfree sues Musk's Twitter for $1.9 million in unpaid bills » DigiPlus Fest 2023: Is digital media the white knight of Indian advertising? Source: ET Brand Equity » D2C brands behind 84% of all objectionable personal care ads since FY2022: ASCI » Meta predicts upbeat first-quarter revenue as shares rise Source: Live Mint » Centre blocks more than 200 offshore gambling, predatory loan platforms Source: Indian Express » Indian sportspersons to be 'brand ambassador' of new J&K: Minister Source: TOI » Three-fold rise in complaints against personal care ads since 2019: Asci Source: BS » Consumer companies start spending more on ads as margins ease Source: ET » Google tees up venue clash over U.S. advertising antitrust lawsuit Source: The Print » Exclusive: European telecoms' advertising venture set for EU approval -sources Source: Reuters   More National News » Twitter set to charge businesses $1K a month for gold verification » 'Dr. Phil' tried to revamp itself in final months as sponsors fled: sources Source: NY Post » Dentsu admits part in Tokyo Olympic bid-rigging scandal » The privacy pendulum: What can ad tech's past teach us about the future of tracking? Source: The Drum » Tinuiti's Q4 digital ads report shows soft pricing but promise for performance channels » Why Best Buy Ads sees retail media as integral to its customer-centric purpose Source: Digiday » Busch Light Scores With Sarah McLachlan And Busch Guy In Super Bowl Ad » 6 Brand Marketing Opportunities That Don't Involve Advertising Source: Forbes » Political ads face tougher targeting restrictions in EU if MEPs get their way Source: TC » Amazon's advertising business grew 19%, while Google and Meta both deal with slowdowns Source: CNBC » Watch 2023 Super Bowl Ads Before the Big Game: Everything Released So Far Source: CNet » Mysterious donors are paying millions to run commercials for Jesus during the Super Bowl Source: Fortune » 'Fire-breathing demon': shelter opts for honesty in adoption ad for 'full jerk' dog Source: The Guardian To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.