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29 June 2022 Volume 15 Issue No:09

MAM | Marketing

ASCI processes 5532 complaints in 2021-22; education remains most violative sector
The Advertising Standards Council of India (ASCI) released its annual complaints report for the period April' 21 – March' 22, during which it processed 5,532 advertisements across mediums including print, digital, and television.

MAM | Marketing

mSix&Partners wins integrated media mandate for VKC Nuts
GroupM's outcome-based agency, mSix&Partners, has won integrated media and social duties for VKC Nuts, which also operates under the brand name 'Nutraj'. The brand is also launching Nutraj Bactopure, pasteurised dried fruits.
MAM | Marketing
Social Panga on boards Indrayudh Mitra & Archana Sudarsan; bolsters creative leadership
Integrated digital marketing agency, Social Panga has further strengthened its creative team. The agency, founded by Gaurav Arora and Himanshu Arora, has appointed Indrayudh Mitra as senior creative director & Archana Sudarsan as creative director.
MAM | Marketing
Cisco elevates Joshua Mathew as head of India marketing
Cisco has elevated Joshua Mathew as the head of India marketing. He has been associated with Cisco for more than four years. Over the years, he has been responsible for different positions at Cisco.
MAM | Marketing
Kantar launches FMCG out of home consumer panel in India
Marketing data and analytics company Kantar has launched a FMCG panel that tracks out of home purchases in India. The panel has already been up and running across ten countries around the globe before finding its way to India in June 2022.
Press Releases
» What are the 5 Methods of Selecting Projects?
» Viacom18 takes criminal action against digital piracy
» 8 Daily Writing Habits of Successful Writers
» Kevin Pietersen Talks about the IPL's Final Week
More News From Indian Television
We add more credibility & variety to our sports line-up every year: Rajesh Kaul
India loves cricket with 90 per cent of most watched sports broadcasts in the country being live cricket. Sony Sports, a leading sports broadcaster, is going to bring 1800+ hours of live cricket on television screens starting from June till February 2023...........Read More...
Applause Entertainment announces plans to acquire and produce regional content
Aditya Birla Group venture Applause Entertainment plans to foray deep into acquiring and upgrading the regional offerings and aim to have a robust and comprehensive slate of content. The content house will continue to focus on premium dramas for its regional productions.............. Read More...
Mipcom Cannes 2022 launches new co-production market alongside exhibition
RX France, formerly Reed Midem, on Tuesday confirmed a robust first raft of stand bookings for Mipcom Cannes 2022, whilst announcing plans to launch a new international c0-production market alongside the exhibition in the Palais des Festivals dedicated to accelerating international co-production and development business in Cannes..........Read More...
More News From India
» New people and emerging trends: What ad biggies saw at Cannes
» Cannes and the power of human connection

Source: ET Brand Equity

» Go Digit General Insurance launches new campaign with Virat Kohli
» Interactive shows set to drive next phase of growth in OTT
Source: Livemint
» ASCI processed 5,532 ads in 2021-22, 48% of them digital
» IPL viewership: Falling ratings and rising rates queer advertising pitch

Source: ET

» Krishna Vedati named as Byju's president for global growth and strategy
Source: BS
» PokerBaazi brings Shahid Kapoor as its brand ambassador
Source: Financial Express
» Release salaries of ad-hoc teachers: DU's Executive Council, Finance Committee
Source: New Indian Express
» Event Announcement: Impact of India's New Cybersecurity Directions; June 2nd #Ad
Source: Medianama
» 'No Make-Up Brand Would Put Me in Their Ad Film': Sunny Leone
Source: News18
» Vodafone-Idea launches its ad-tech platform, Vi Ads

Source: TOI

» With no celebrity quotient, how can crypto brands change their ad strategy?

Source: CNBC TV18

» Clear dues of ad-hoc teachers, demand DU council members

Source: The Hindu

More National News
» Advertisers, pay attention – interactive ads boost performance
» How to capture and keep user attention with high-performance YouTube ads
Source: The Drum
» GOP Senate candidate releases 'RINO hunting' ad aimed at fellow Republicans
» Raphael Warnock drops his first attack ad on Herschel Walker
Source: NBC News
» Cannes Lions Draw Creatives and Execs From the Advertising and Marketing Industries
Source: Variety
» Sketchy TikTok ads push high-interest payday loans
Source: NY Post
» Australia launches $11m ad campaign to encourage uptake of Covid boosters and flu vaccines
Source: The Guardian
» After EU child safety complaints, TikTok tweaks ad disclosures but profiling concerns remain
Source: TC
» DirecTV Taps Yahoo for Advanced Advertising
Source: TV Technology
» Google hit by second UK antitrust probe into online ad dominance
Source: CNBC
» TV Ad Chiefs Press Madison Avenue to Gaze Into Future, Not the Present

Source: Variety

» The maker of a gun used in the Texas shooting has a history of controversial weapons ads
Source: CNN
» TiVo aims to bridge CTV and linear for marketers
Source: Fierce Video
» Announcer Versus Host-Read Podcast Ads: Where Do We Draw The Line?
Source: Forbes
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