Click here to View in Browser 01 December 2022 Volume 15 Issue No:17 MAM | Media And Advertising Digital advertising dips by 13 per cent: TAM AdEx Digital Advertising TAM AdEx has released its quarterly report on Digital Advertising from July – September' 22. The report says that a continuous descent was witnessed in digital ad insertions during Apr-Jun'22 and Jul-sep'22 compared to Jan-Mar'22. Read More... MAM | Marketing Wieden+Kennedy India and Jindal Shadeed Oman collaborate for FIFA 2022 Wieden+Kennedy, an independent creative agency, and Jindal Shadeed Iron and Steel, a privately owned integrated steel producer in the Persian Gulf Region, collaborated to bring to life a creative platform that celebrates Omani strength and resilience through its love for football. Read More... MAM | Marketing Ajay Kakar of Aditya Birla Capital, retires Ajay Kakar, who had held the fort at Aditya Birla Capital as chief marketing officer for the last 15 years, has hung up his boots. In a LinkedIn post , Kakar has spoken about his retirement, expressed his gratitude to the Aditya Birla Capital team, and has discussed vividly about his long career in the journey of advertising and marketing. Read More... MAM | Marketing IAMAI appoints Rohit Jain as the new chairman  The Internet and Mobile Association of India (IAMAI) has appointed Lionsgate Emerging Markets Asia MD Rohit Jain as the new chairman of their Digital Entertainment Committee for the period of 2022 to 2024. Jain will succeed ZEE5 Global head Amit Goenka. Read More... MAM | Media And Advertising Sanfe appoints Social Beat to handle its social media marketing account Social Beat has been appointed as the social media marketing agency for Sanfe, which is India's women's grooming brand. The partnership will bolster Sanfe's social media campaigns across brands and product categories and help widen its reach to ensure strong positioning and greater visibility among its target audience. Read More...     Press Releases » Full stack developer: The next big thing in technology? » What Are the Key Variables for Calculating the Breakeven Formula » What Can You Do With a Master of Arts Degree? » Factors that Contribute to Business Loan Application Rejection More News From Indian Television Ravish Kumar quits NDTV India  A day after the channel's founders and promoters Prannoy Roy and Radhika Roy resigned from their positions as directors on the board of RRPR Holding Pvt Ltd, senior journalist Ravish Kumar, too, put in his papers at NDTV (RRPRH) on 30 November........Read More... Artlist Footage enters India with Dot Films Artlist Footage, a platform for cinematic stock, has formally entered the market for Indian stock with Dot Films, with a custom production themed around "gully cricket." "We are excited to collaborate with Dot Films to create authentic & high-quality content about Indian culture for our catalogue," said Artlist Footage.......Read More... Sudhir Chaudhary's show 'Black and White' on Aaj Tak becomes No.1 at 9 p.m. Sudhir Chaudhary's programme Black and White on Aaj Tak tops the programme telecast rating in the 9 p.m. slot weekday in week 46. The show was launched on July 19 2022 and has been growing steadily. Black and White has witnessed significant growth this week that was reflected in 737 TVT on Monday's programme airing.......Read More... More News From India » MTV releases ad campaign for FIFA in Mughal-e-Aazam style » Gulf Oil unites MS Dhoni and new Dhoni in latest ad Source: ET Brand Equity » Integral Ad Science appoints Khurrum Malik as CMO » Contract Advertising unveils Teri Roshni Hun Main brand campaign for KISNA Source: Financial Express » No, Vijay Deverakonda Is Not Replacing Vicky Kaushal As a Brand's Ambassador » Did Jr NTR Charge Over Rs 3 Crore For This Licious Ad? What We Know Source: News18 » Google faces claim from UK publishers over online advertising Source: ET » Spain starts new code for manufacturers to avoid sexism in ads for toys Source: BS » Balenciaga Sues Production Company For $25 Million Over Controversial Ad Source: NDTV » Multiplex revenues to exceed pre-pandemic levels in FY23: Report Source: Live Mint » Tesla CEO Elon Musk Takes A Dig at Apple over Twitter Advertising-Here's The Full Story Source: ZeeBiz » Lionel Messi roped in by Bitget to revive the lost sheen of crypto market Source: India Today   More National News » Netflix CEO says he was slow to allow advertising because he was focused on Google and Facebook » Crypto collapse leaves media companies with budget holes as advertising dries up Source: CNBC » Why Tractor Supply Company made its TV ad to look like TikTok » Publishers are adapting advertising strategies for a privacy-first world Source: Digiday » NHS England ad campaign hopes to change behaviours and relieve service Source: The Guardian » ports Betting Companies Advertise on College Campuses-but Not to Students, They Say Source: WSJ » US Ad of the Day: SNL's Heidi Gardner hails MoneyLion's 'holiday bonus' Source: The Drum » What Does Netflix's New Ad Model Mean For Advertisers? Source: Forbes » 'Is He for Real?': Warnock Hits Walker in New Ad, but Lets Others Do the Talking Source: NY Times » TikTok's Showtimes Ad Feature Aims to Accelerate Box-Office Sales Source: Variety » Yahoo gets 25% stake in Taboola as part of long-term advertising deal Source: Tech Crunch To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.