|
|
|
|
|
|
|
|
MAM | Media And Advertising |
|
|
Mindshare appoints Gopa Menon as digital head, South Asia |
|
|
GroupM's flagship agency Mindshare India on Tuesday announced the appointment of Gopa Menon as digital head, South Asia.
In this role, Menon will be responsible for managing the agency's full-service digital offerings and help existing and new clients transform their digital processes, digital marketing strategies, brand building, and ROI-driven marketing outcomes, said the statement. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|
|
MAM | Media And Advertising |
|
|
ICICI Lombard urges customers to track their calories in new campaign |
|
|
2021 saw a sea shift of people changing their lifestyles and adopting healthy life choices due to the ongoing pandemic. This gave birth to a new cohort of consumers who are proactive in staying healthy through wellness-oriented products and apps. It is this spirit of a healthy lifestyle that ICICI Lombard has emphasised upon in its new campaign which unveils its new feature 'Cal Scan' on the company's health and wellness app 'IL TakeCare'. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|
|
MAM | Media And Advertising |
|
|
Dentsu Webchutney bags creative mandate for Blackberrys Menswear |
|
|
Dentsu Webchutney, the digital creative agency from the house of dentsu India, has won the creative and media duties for the menswear brand Blackberrys. The account was won following a multi-agency pitch.
"Blackberrys is an iconic Indian brand that has been innovating in menswear for decades," said Dentsu Webchutney CEO Gautam Reghunath. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|
|
MAM | Media And Advertising |
|
|
Impresario appoints Roshni Kavinam as national creative head |
|
|
Impresario Handmade Restaurants (IHR) on Tuesday announced the appointment of Roshni Kavina as its national creative head.
In this role, She will oversee all daily communications and engagements along with launches and will work closely with the respective teams in developing and streamlining all brands further across Impresario towards further consumer love and growth, said the company in a statement. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|
|
MAM | Marketing |
|
|
Acko extends partnership with Chennaiyin FC as associate sponsors |
|
|
Two-time Indian Super League (ISL) champions Chennaiyin FC (CFC) has extended its association with digital insurer Acko General Insurance as an associate sponsor on a multi-year deal.
CFC and Acko shared a fruitful association after joining hands for the first time in the 2020/21 season of the football league. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|
|
MAM | Marketing |
|
|
Plum bolsters leadership team with two new appointments |
|
|
Beauty brand Plum has bolstered its leadership team as it plans to deepen its omnichannel network across geographies, expand its product offering across newer segments and drive business transformation. The company has brought on board Shivani Behl as chief marketing officer and Gaurav Sarda as chief financial officer. |
|
|
Read More... |
|
|
|
|
|
|
|
|
|
|