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19 Oct 2021 Volume 14 Issue No:36
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MAM | Marketing

 
CoinDCX ropes in Ayushmann Khurrana for its latest campaign  
After a spate of campaigns revolving around the ease of investing in cryptocurrencies, homegrown crypto exchange platform CoinDCX has now launched a mega drive to address key concerns surrounding crypto investments amongst the Indian audience.  
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MAM | Media And Mdvertising

 
Madison Media Plus CEO Rajul Kulshreshtha moves on  
Madison Media Plus CEO Rajul Kulshreshtha, who joined in June 2019, has reportedly moved on from the agency. Sources confirming the development said that Kulshreshtha put in his papers two months back and this is his last week at the agency.  
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MAM | Media And Mdvertising

 
Hashtag Orange onboards Gaurav Singh as chief growth officer  
Digital communication agency Hashtag Orange has brought Gaurav Singh on board as chief growth officer. In this role, Singh will be responsible for all three verticals: creative, media, and technology, said the agency. Singh is a marketing professional with multifold experience across brand strategy, marketing communication, and digital transformation programs.  
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MAM | Marketing

 
Pepperfry names Piyush Agarwal as head of supply chain  
Furniture and home products marketplace Pepperfry on Monday named Piyush Agarwal as the head of supply chain. His appointment is effective immediately and he will be based out of Pepperfry House, here. In his new role, Agarwal will be responsible for leading the next phase of growth in Pepperfry's supply chain agenda across the country, said the company in a statement.  
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MAM | Media And Mdvertising

 
Mukut Deepak joins BYJU'S as head of business  
Edtech company BYJU'S on Monday announced the appointment of Mukut Deepak as head of business to lead its class 4 to 10 school segment. He will report to BYJU'S COO Mrinal Mohit. In this role, Deepak will be responsible for expanding and leading the flagship business for the class 4 to 10 segment, said the company.  
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MAM | Marketing

 
Future Generali India urges all fathers to prioritise health this Diwali  
Taking the conversation ahead on mental health, life insurance company Future Generali India Ltd (FGILI) has launched its 360-degree brand campaign titled "PAPAsHealthAsliWealth." Through this campaign, FGILI urges fathers to prioritise their health and well-being amid the celebration of Diwali this year.  
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MAM | Media And Mdvertising

 
Morepen ropes in Boman Irani for medical devices campaign  
Healthcare company Morepen Laboratories Ltd has roped in Bollywood actor Boman Irani in an all-new brand campaign focused on the medical devices business. In its latest advertisement, the actor briefly guides about the benefits of having Dr Morepen's home care devices.  
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Press Releases
» Republic Media Network, BeatO team up for diabetes awareness campaign
» 10 Ways Teens can Earn Money Online
» Elegant Steel celebrates Durga Puja with 'The Steel Within' campaign
» News18 Gujarati unveils Navratri special programming lineup
More News From Indian Television
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NCB in Insurance - Meaning and Importance
The term 'bonus' has a very pleasant connotation. When combined together, though, one would ask if these three words – No, Claim, and Bonus – have a similar impact. No Claim Bonus (NCB) in health insurance or NCB insurance is a reward for not filing a claim, and in itself, is an added benefit to the insurance........................... Read More...
 
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TV18 Broadcast publishes new RIO adhering to NTO 2.0
TV18 Broadcast Ltd has published its reference interconnection (RIO) offer issued under telecommunications (broadcasting and cable) services interconnection (addressable systems) regulations, 2017 for all distribution platforms. The new RIO will be effective from 1 December. ........................... Read More...
 
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GTPL Hathway ISP business grew by 50% YoY in Q2 FY22
Digital cable TV and broadband service provider GTPL Hathway's internet service provider (ISP) business grew by 50 per cent YoY, according to its financial results for Q2 FY2022. The company reported consolidated revenues of Rs 605.2 crore up by four per cent YoY.................... Read More...
 
More News From India
     
»   'Delighted' says Anand Mahindra after Manoj Bajpayee features in Krish-e app ad
»   India's gig economy and the question of quality jobs
    Source: Livemint
»   Philips Airfryer impresses chef Ranveer Brar in new TVC
»   Games24x7 celebrates the zeal of cricket fans this ICC T20 World Cup
    Source: ET Brand Equity
»   Australian regulator aims to rein in Google's advertising power
»   Google launches GNI Advertising Lab to support small, medium sized news publishers in India
    Source: ET
»   How to build a powerful online video advertising strategy
»   Fire-Boltt announces Virat Kohli as its brand ambassador
    Source: Financial Express
»   'You had one job': Amitabh Bachchan's 'photoshopped' hand in jewellery ad sparks jokes online
    Source: Indian Express
»   Apple privacy tweaks create windfall for its own advert biz: Report
    Source: BS
»   Pinterest Launches New Advertising Features for Brands to Drive Shopping
    Source: NDTV
»   'Hindus Only' Job Advertisement in College Creates Uproar in Tamil Nadu
    Source: News18
»   Pinterest launches new ad features to drive shopping
    Source: Reuters
     
More National News
     
»   Google ads to get more transparent by offering access to advertiser's recent history
»   TikTok's new ad products invite users to interact with taps, swipes, likes and more
    Source: Tech Crunch
»   Firefox's address bar has ads now, but you can disable them
»   Intel tries to bash Apple again with a terrible 'social experiment' ad
    Source: The Verge
»   Twitter Debuts New Ad Features…And Other Small Business Tech News This Week
    Source: Forbes
»   Top teachers union rolls out ad in support of McAuliffe in Virginia
    Source: The Hill
»   What Very's early Christmas ad reveals about the nation's mood this year
    Source: The Drum
»   Marketing Veteran Lou Paskalis Named President at Ad Association MMA
    Source: The Guardian
»   Manitoba Tory election ad did not break campaign law: elections commissioner
    Source: CBC
»   Charter Communications bans Edie Falco anti-horse carriage ad
    Source: NY Post
»   Apple's power move to kneecap Facebook advertising is working
    Source: CNBC
»   Eric Adams Runs His First General Election TV Ad. It's Not About Crime.
    Source: NY Times
     
 
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