Indiantelevision.com's The Ad Linx Reporter dated 14 Oct 2021 - Global and Indian advertising news, information and data at your fingertips

14 Oct 2021

Volume 14 Issue No:33


	MAM \| Marketing
	Mullen Lintas bolsters its North India operations with new leadership
	To consolidate its footing in the region, Mullen Lintas has announced new leadership at its Delhi office. The business function for the North region will be led by Sunil Singh Manhas who has been appointed as senior VP and business head.
	Read More...


	MAM \| Marketing
	Havas Media Group India registers strong Q3 with marquee biz wins
	Havas Media Group India has registered a strong Q3 on the back of new businesses worth Rs 750+ crores in the third quarter of 2021, the network announced on Wednesday. After garnering 35 per cent growth rate, the highest amongst Indian media agency networks in 2020.
	Read More...

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	MAM \| Media And Mdvertising
	Prega News ropes in Kajal Aggarwal as regional brand ambassador
	Prega News, the pregnancy detection card from the house of Mankind Pharma, has roped in southern actress Kajal Aggarwal as its regional brand ambassador. The collaboration with the actor will help to strengthen the brand's reach among the region's large and widespread audience, said the company in a statement..
	Read More...

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	MAM \| Media And Mdvertising
	Pepperfry launches Diwali campaign with Kareena Kapoor Khan & Saif Ali Khan
	Furniture and home products marketplace Pepperfry has onboarded Kareena Kapoor Khan and Saif Ali Khan as its first-ever brand ambassadors. The star couple features in the brand's new Diwali campaign that aims to showcase how great furniture can bring about a change in people's lives.
	Read More...


	MAM \| Marketing
	Bisleri acquires branding rights of Mumbai's metro station
	Mineral water brand Bisleri International Pvt Ltd has acquired Station Branding Rights (SBR) of the Western Express Highway metro station. With this, the station will now be called 'Bisleri Western Express Highway' metro station.
	Read More...


	MAM \| Marketing
	Digital industry veterans launch tech-based data conversion platform '0101.today'
	Digital industry veterans such as Enormous Brands co-founder Ajay Verma, Marsh e-business head and Tata AIG head of marketing & e-business sales - Jayraj Jadhav, and former iProspect India head of media and programmatic and digital media maven Mihir Mehta have come together to launch 0101.today.
	Read More...


	MAM \| Media And Mdvertising
	SoCheers names Aanchal Kohli as head of corporate communications
	Digital-first full-service advertising agency SoCheers has named Aanchal Kohli as head of corporate communications. In her new role, Kohli will be focusing on strengthening the agency's internal and external communications along with award participation, therefore expanding its media outreach at global platforms, said the statement.
	Read More...

Press Releases

»	News18 Gujarati unveils Navratri special programming lineup
»	Inox Leisure launches new four-screen multiplex in Guwahati
»	News18 HSM network steps up to address key issues through special initiatives
»	Best Ways to Renovate your Homes on a Fixed Budget


	More News From Indian Television

Zee-Invesco tussle: Bombay HC gives Invesco time till 20 Oct to file reply

The Bombay high court on Wednesday heard the petition filed by Zee Entertainment Enterprises Ltd (Zeel) against the requisition notice sent by its investor Invesco Developing Markets Fund. The court has asked Invesco to file its reply by 20 October and will hear the matter on 21 October........................ Read More...

Dish TV Board responds to Yes Bank's notice, says EGM cannot be called

In the latest turn of events, Dish TV has turned down Yes Bank's call for an Extraordinary General Meeting (EGM), stating that the meeting cannot be called, as it will be in violation of the extant laws. The decision was taken in a Board meeting of the Company held on Wednesday, wherein the members reviewed the requisition notice sent by Yes Bank on 21 September. ......................... Read More...

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Reliance had courted Zeel for media business transaction, says Invesco

Invesco Developing Markets Fund on Wednesday stated that Reliance Industries had made an offer to Zee Entertainment Enterprises Ltd (Zeel) to merge its media business, a deal which was struck down by Zeel's managing director and chief executive officer Punit Goenka at the beginning of the year.................. Read More...

More News From India


»		Twitter sells mobile ad firm MoPub to AppLovin for $1.05 billion
»		Nautica launches ad campaign with actor Arjun Kapoor
»		Jewellery brand Melorra unveils new ad campaign
		Source: Livemint
»		ASCI launches 'Advertising Advice' for brands to check code violation
»		Aryan Khan drugs case: Byju's temporarily halts ads featuring SRK
		Source: BS
»		Australian regulator aims to rein in Google's advertising power
»		Google launches GNI Advertising Lab to support small, medium sized news publishers in India
		Source: ET
»		Dhaak, Dhunuchi and Durga Maa: Ad Compilation
		Source: ET Brand Equity
»		How to build a powerful online video advertising strategy
»		Fire-Boltt announces Virat Kohli as its brand ambassador
		Source: Financial Express
»		Alia Bhatt questioning kanyadaan in her latest bridal ad leaves Twitter divided
		Source: Indian Express
»		Pinterest Launches New Advertising Features for Brands to Drive Shopping
		Source: NDTV
»		Nykaa launches ad campaign challenging gender stereotypes
		Source: News18
»		Pinterest launches new ad features to drive shopping
		Source: Reuters

More National News


»		Google ads to get more transparent by offering access to advertiser's recent history
»		TikTok's new ad products invite users to interact with taps, swipes, likes and more
		Source: Tech Crunch
»		Firefox's address bar has ads now, but you can disable them
»		Intel tries to bash Apple again with a terrible 'social experiment' ad
		Source: The Verge
»		What Very's early Christmas ad reveals about the nation's mood this year
		Source: The Drum
»		Eric Adams Runs His First General Election TV Ad. It's Not About Crime.
		Source: NY Times
»		Marketing Veteran Lou Paskalis Named President at Ad Association MMA
		Source: The Guardian
»		Manitoba Tory election ad did not break campaign law: elections commissioner
		Source: CBC
»		Charter Communications bans Edie Falco anti-horse carriage ad
		Source: NY Post
»		Apple's power move to kneecap Facebook advertising is working
		Source: CNBC
»		Spotify Kicks Off Campaign to Win More Advertisers
		Source: WSJ
»		Super League Gaming Buys Roblox Ad Platform Bloxbiz
		Source: Forbes

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