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9 March 2021 Volume 12 Issue No:80
 

Mam | Media and Advertising

 
Innovation and pioneering helped Marico grow: Harsh Mariwala  
Harsh Mariwala transformed his family's trading business in spices and edible oils into Rs 7,300-crore FMCG giant Marico, led by flagship brands such as Saffola and Parachute which sell in 25 countries. The company recently launched Saffola FITTIFY, a range of healthy soups and shakes.  
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Mam | Media and Advertising

 
Kantar Public hires Gaurav Sabharwal as India CEO  
Kantar's public policy arm Kantar Public has welcomed aboard Gaurav Sabharwal as chief executive officer of India and South Asia, based in New Delhi. Sabharwal was formerly an executive director / associate partner at consulting firm Ernst & Young where he was involved in business, technology and transaction.  
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Mam | Media and Advertising

 
Carat India onboards Ashish Singh as VP - planning  
Carat India, the flagship media agency from the house of Dentsu International, has appointed Ashish Singh as vice president - planning. In his new role, Singh will report into Carat India CEO Anita Kotwani, and will lead the agency's digital mandate for north and east.  
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Mam | Media and Advertising

 
IKEA sparks conversation about gender roles at home with new online game  
This women's Day, Ikea wants to help make our homes more gender-equal. To this end the Swedish furniture giant has launched a fun game designed for couples to assess how well tasks are shared between them in a household.  
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Mam | Media and Advertising

 
Puma joins hands with NGO Parcham to fuel girls' football dreams  
Global sportswear brand Puma has joined hands with Mumbai-based NGO Parcham to empower it in its efforts to break gender stereotypes. It aims to bolster the NGO's  mission of inspiring women from marginalised communities of Mumbra, a small town in Thane district near Mumbai, to take up football and make it a viable career option.  
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Mam | Media and Advertising

 
On Women's Day, Godrej tells us to #ChallengeBiasesWithin  
Mahatma Gandhi famously said - 'Be the change you want to see in the world'. Exemplifying this powerful message on the occasion of the International Women's Day 2021, the Godrej Group has released a new digital video campaign #ChallengeBiasesWithin which urges every person irrespective of their gender, culture, ability, and orientation.  
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Press Releases
» This Women's Day #ChooseToChallenge say Taapsee Pannu and Mithali Raj
» Only 8% HOD positions in Indian films in 2019-20 were held by women: Ormax Media Report
» In10 Media Network's ShowBox pays tribute to the 'Swag Wali Naari'
» SUN TV Network announces 'Evaru Meelo Koteeswarulu' on Gemini TV
More News From Indian Television
The Wonder Women are here: Honouring 100 women leaders from M&E, ad & marketing
Many a successful organisation in India's media, advertising, marketing and entertainment ecosphere have women leaders in key management and ownership positions. Where once women were assigned jobs related to programming or ad sales or media - and mostly at the middle management level - today many a lady professional by the sheer dint of their talent, hard work and excellence.................................. Read More...
 
Netflix India in step with global trend of nearly 50% female representation: Srishti Behl Arya
Netflix added inclusion as its cultural value in 2017. Recently, the streaming giant released its first 'inclusion report', which revealed that women comprised 47.1 per cent of its workforce. The company, a vocal proponent of gender equality, has featured women in the lead role in many of its original shows and films as well........................................... Read More...
 
Google pledges $25 million to empower women and girls
In a blog post timed for International Women's Day, Google has put out a call for applications for charitable initiatives focusing on anything from "barriers to economic equality" to "cultivating entrepreneurship." The tech giant announced a range of programs as well as grants worth $25 million to fund works of non-profits and social enterprises that are committed to empower women and girls..................................... Read More...
 
More News From India
     
»   Carat India appoints Ashish Singh as VP, planning
»   International Women's Day Ads: An ET Brand Equity special selection
    Source: ET BrandEquity
»   Just Dial shares surge 10% on advertisement agreement for IPL
»   Google to stop targeting online ads based on browsing history
   

Source: BS

»   Just Dial signs agreement with Star India to become co-presenting sponsor
    Source: Livemint
»   Just Dial shares zoom 9% on signing IPL ad deal
    Source: CNBC TV18
»   Affle India Rating: hold: Valuations do not factor in risks to business
    Source: FE
»   Its Director hemmed in, IIM-C puts out ad for her successor
    Source: Indian Express
»   Google aims to support 1 million rural women entrepreneurs in India
    Source: ET
»   Shilpa Shetty signs as fitness ambassador of nutrition brand
    Source: Zee Biz
»   Woman shares TikTok video to show how much of your data is seen by Google
    Source: DNA India
     
More National News
     
»   How To Raise An Army Of Marketers Without Buying Advertising
»   Health Insurers' Big Ad Blitz Touts How 'Care Changes Everything' In Pandemic
    Source: Forbes
»   Advertisers' linear TV ad dollars don't carry as much clout as networks angle to shift money to streaming, digital
    Source: Digiday
»   Fox Corp. Teams With Ad Group For '9-1-1' Launch Of 'She's A Hero' Campaign Lauding Female First Responders
    Source: Deadline
»   HBO Max promises 'elegant' advertising experience
    Source: Fierce Video
»   Streaming Wars Could Shake Up TV's Ad Dollars
    Source: Variety
»   How ready is Indian advertising to celebrate another edition of IWD?
    Source: The Drum
    Gannett and Snap Inc. Partner to Bring Local Businesses Innovative Ad Solutions
    Source: USA Today
    UK horrified by all the U.S. drug ads during Meghan Markle interview
    Source: Mashable
     
 
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