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7 June 2021 |
Volume 13 Issue No:43 |
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Mam | Marketing
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Nestlé India buoys consumer confidence with new print campaign |
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After the Swiss major FMCG Nestlé faced flak over the nutritional value of its products, its Indian unit has announced a major outreach campaign to reassure and retain its customers.
In the print advertisement released on Sunday, the company asked consumers to share their concerns. |
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Mam | Marketing
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Paytm shrinks loss to Rs 1,704 cr in FY21 |
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Digital payments firm Paytm has reported narrowing of its loss for the second consecutive fiscal year. According to its annual report, the company has reduced its consolidated loss from Rs 2,943.32 crore loss in 2019-20 to Rs 1,704 crore for 2020-21. |
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Mam | Marketing
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Relaxo leverages 'bhai' power on comeback trail to TV advertising |
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Relaxo, the brand synonymous with rubber slippers and versatile footwear for all segments of society has launched a new ad, #MazbootiBemisaal with Bollywood actor Salman Khan.
The creative leverages the star's mass appeal that cuts across all demographics by showcasing Salman Khan in his 'bhai' avatar with his trademark swag. |
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Mam | Marketing
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McDonald's & BTS partner to offer the pop group's favourite order |
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The golden arches of McDonald's will shine even brighter thanks to a new collaboration with the 21st century global pop icons, BTS, now featuring on the fast food franchise's daily menu.
This one-of-a-kind menu tour has arrived at McDonald's outlets in north India, where customers may enjoy the band's signature order at participating restaurants across Rajasthan. |
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More News From Indian Television |
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| MIB asks GECs to promote Covid helplines |
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| The union ministry of information and broadcasting (I&B) asked general entertainment channels (GECs) to promote six central government Covid helpline numbers. The country is battling with its worst-ever health crisis, with over 2,500 people succumbing to the infection daily.................... Read More... |
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