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25 June 2021 Volume 13 Issue No:57

Mam | Marketing

 
Cannes Lions 2021: India's metal tally touches 21 on day 4.  
Dentsu Webchutney continued its winning spree on day four of the Cannes Lions International Festival of Creativity 2021, winning two Silver Lions and two Bronze Lions, taking its total metal tally to seven. Cheil India picked up its first Silver Lion on day four, FCB Interface a Bronze, and Ogilvy India won a Bronze Lion rounding off day four with 21 Lions for India.  
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Mam | Marketing

 
L'Oréal scales up sustainability goals with new announcement  
Global Cosmetic major L'Oréal has announced the realization of the first cosmetic bottle made from plastic entirely recycled using Carbios' enzymatic technology. The Group aims to start the production of the bottles based on this disruptive innovation in 2025.  
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Mam | Marketing

 
MakeMyTrip users can now book Covid-19 vaccine slots on app  
As travel picks up, MakeMyTrip is rolling out new functionality on its mobile app to allow customers to book their vaccination slots through its app. Customers can also download the vaccination certificate and link it to their profile to avail special travel offers and value adds on travel bookings made through the platform.  
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Mam | Media And Advertising

 
Tata Motors elevates Girish Wagh as ED; Guenter Butschek to step down  
Tata Motors has announced changes in its Board of Directors. The automaker has elevated Girish Wagh as executive director, with effect from 1 July. He currently serves as the president of commercial vehicles. The company also announced that Guenter Butschek will step down from his role as CEO and MD from 30 June.  
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Mam | Media And Advertising

 
AGENCY09 wins communications & digital mandate for Mahindra Solarize  
Mahindra Group subsidiary Mahindra Solarize has roped in AGENCY09 to lead the integrated communications and digital mandate for the company. The agency will be responsible for defining the brand positioning and core values of the company.  
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Mam | Media And Advertising

 
m/SIX partners with Dindigul Thalappakatti to provide complete media solutions  
m/SIX, GroupM's youngest outcome-based agency, has partnered with South Indian restaurant chain Dindigul Thalappakatti to handle its creative and integrated media duties. The agency will be responsible for strategy, creatives, media planning, social & performance management of the brand.  
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Press Releases
» ZEE Biskope set to launch 'Talent Camera Action' season 2
» Actor Mona Singh to return as host with &TV's Mauka-E-Vardaat
» ZEE BISKOPE announces World TV Premiere of Blockbuster Prem Pyaar Mein
» ZEE MPCG launches new conversation series 'Chhattisgarh Ki Baat'
More News From Indian Television
Shark Tank to get an Indian adaptation, set to air on Sony TV
Critically acclaimed business-themed reality TV series Shark Tank is all set to get an Indian adaptation. The show will be aired on Sony TV, the channel has announced. The popular series produced by StudioNext shows entrepreneurs making business presentations to a panel of investors or 'Sharks' who decide whether to invest in their company or not.


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HC issues notice to Centre over media firms' plea against IT rules
The Madras high court has issued a notice to Centre over a plea filed by the Digital News Publishers Association (DNPA) against the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules 2021..................... Read More...
 
Team 'Pagglait' reunites for a three-film deal
Following the success of "Pagglait", Balaji Telefilms' Ekta Kapoor and Sikhya Entertainment's Guneet Monga have joined hands to sign director Umesh Bist for a three-film deal. The Netflix film released in March was Sikhya Entertainment and Balaji Telefilms' first co-production................ Read More...
 
More News From India
     
»   Nykaa highlights unapologetic relationship of woman with beauty products
»   Google removes Bolo Indya from Playstore on copyright complaint from T-Series
    Source: ET Brand Equity
»   UK to ban junk food TV adverts before 9pm in child obesity campaign
»   Apple's advertising platform Apple Search Ads launches in mainland China
    Source: BS
»   Tokyo Olympics 2020: Brands launch campaigns to celebrate athletes
»   Closeup, Kellogg's and Bosch TV ads 'most effective' in 2020
    Source: Live Mint
»   From automation to gamification, why mobile advertising is here for a dynamic future
    Source: Financial Express
»   Google Delays Blocking Of Third-Party Cookies On Chrome By Two Years Till 2023
    Source: News18
»   5 ways to improve your thinking and take better career decisions
    Source: ET
»   IBM explores AI tools to spot, cut bias in online ad targeting
    Source: The Hindu
»   Sara Ali Khan in Rs 3k denim playsuit just raised the bar for casual fashion in new ad
    Source: India Today
»   Tinnu Anand enjoys working with Kriti Sanon, says ad films are safe to shoot
    Source: TOI
»   The debate in American ornithology to change 'harmful English bird names'
    Source: Indian Express
     
     
More National News
     
»   Apple to drive China revenues with search ad launch
»   AdTech startup Tomi raises Seed funding to make real estate ads perform as well as ecommerce
    Source: Tech Crunch
»   TV ad tech company Innovid plans going public via SPAC
»   Ad tech stocks surge as Google delays killing third-party cookies until 2023
    Source: CNBC
»   Future of Media: Food ad ban, QR's rise, AR imitating life
»   Editors' picks: The best Ryan Reynolds ads of all time
    Source: The Drum
»   Ad campaign targets NYC schools for 'indoctrinating' kids with critical race theory
    Source: NY Post
»   Signs of Better Days Ahead: GroupM Increases Ad Forecast
    Source: TV Technology
»   UK broadcasters launch joint total TV advertising campaign measurement tool
    Source: Broadband TV News
»   IBM working on AI tools to spot, cut bias in online ad targeting
    Source: VB
»   Google ad biz shenanigans smacked down by French competition regulators
    Source: The Register
»   Ad-supported mobile games attract the most committed players
    Source: Warc
     
 
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