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14 June 2021 Volume 13 Issue No:48

Mam | Marketing

  
In memoriam: Remembering the lives lost to COVID-19  
The ebbing of the second wave of the pandemic is gradually paving the way for "normal" life to return. The restrictions are beginning to ease and industries are opening up. But with scientists warning of a possible third wave of infections, uncertainties are clouding what the future might hold.  
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Mam | Marketing

  
Biotech firm Mylab signs Akshay Kumar as brand ambassador  
Pune-based Biotechnology firm Mylab Discovery Solutions has roped in Bollywood actor Akshay Kumar as its brand ambassador. The molecular biology company is focused on developing tests for human diagnostics, food safety, agriculture, and veterinary.  
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Mam | Media And Advertising

  
Xiaomi India appoints Jaskaran Singh Kapany as head of marketing  
Jaskaran Singh Kapany has been appointed as the head of marketing, Xiaomi India. "Jaskaran is a terrific marketing leader and in his previous role, he was heading marketing for Paytm. He played a critical role in building the brand from scratch.  
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iWorld | Social Media

  
GUEST COLUMN: The changing landscape of social networking platforms in India  
Social networking and social media have evolved tremendously over the years. Social networking platforms have played a major role in facilitating the collaboration of people with similar interests by providing a way for people to interact instantaneously, without barriers, and using tools literally at their fingertips.  
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Mam | Marketing

  
Virat Kohli continues association with Audi India  
Indian cricket team captain Virat Kohli will continue his association with Audi India, the German luxury automobiles manufacturer announced on Saturday. Kohli has been associated with Audi India since 2015 and has been an integral part of the brand's marketing and social campaigns.  
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Mam | Marketing

  
Covid Care: JCB India to support education of children of deceased employees  
JCB India has decided to support the education of the children of its employees who succumbed to Covid-19 and extend medical insurance for their families to ten years. "Besides, the term insurance policy benefits, the company will support the education of the children of deceased employees to the tune of Rs one lakh per child.  
Read More...  
   
 
Press Releases
» Indulge in a culinary bliss @ 8pm with world renowned celebrity chefs on Zee Zest
» Zee Chithramandir debuts as #1 free dish channel in Maharashtra
» How to check if your payment app is reliable?
» KING OF REALITY TV PRINCE NARULA MAKES HIS WAY TO YOUR MOBILE SCREEN WITH FLIPKART VIDEO'S 'KHEL PAHELIYON KA'
More News From Indian Television
TRAI introduces new regulations for technical compliance of CAS & SMS
In a bid to put an end to content piracy in the pay TV ecosystem, the Telecom Regulatory Authority of India (TRAI) on Friday amended the interconnection regulations 2017, incorporating a framework for technical compliance of CAS & SMS...................... Read More...
 
Sponsors jittery, as Covid casts a shadow over Tokyo Olympic 2020
As the countdown begins for the 2020 Tokyo Olympics, brands sponsoring the mega sports event are treading cautiously. The growing public opinion against the games has compelled brands to reconsider their move to go full throttle with their gaming-linked advertising.............. Read More...
 
NBF members comply with new IT rules
The News Broadcasters Federation has stated that all its current members duly complied with requirements of the 25 Feb issued Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021 ("IT Rules, 2021") by providing required information of their entities..................... Read More...
 
More News From India
     
»   Amazon India announces machine learning Summer School for engineering students
»   New disclosure rules might cramp influencers' style starting today
    Source: Live Mint
»   Amaze Inverters and Batteries extends endorsement deal with Virat Kohli
»   Mastercard drops branding from Copa America amid Covid concerns
    Source: ET Brand Equity
»   From automation to gamification, why mobile advertising is here for a dynamic future
»   From Food Darzee to EatFit, its raining healthy food brands this season
    Source: Financial Express
»   Google Pledges to Work With UK Regulator in Plan to Remove Browser Cookies
    Source: News18
»   5 ways to improve your thinking and take better career decisions
    Source: ET
»   Tesla downgrades range of brand new Model S Long Range
    Source: BS
»   Google fined EURO 220m in France over advertising abuse
    Source: BBC
»   India's 'Forest Man' Jadav Payeng is on a new mission to make Mexico greener
    Source: India Today
»   Tinnu Anand enjoys working with Kriti Sanon, says ad films are safe to shoot
    Source: TOI
»   HI appoints ad hoc committee to manage Odisha's hockey affairs
    Source: New Indian Express
     
     
More National News
     
»   Broadcasters unite behind CFlight, a TV ad campaign measurement tool
»   Ad of the Day: Pandora celebrates female tribes in three short films
    Source: The Drum
»   Lincoln Project highlighting Flynn's coup comments in new ad
»   Democratic group launches seven-figure ad campaign on voting rights bill
    Source: The Hill
»   Why The IAB 2021 Digital Ad Ecosystem Report Is Crucial For Modern Retailers
    Source: Forbes
»   Winnipeg Cree influencer featured in Sephora's first Indigenous history month ad campaign
    Source: CBC
»   Signs of Better Days Ahead: GroupM Increases Ad Forecast
    Source: TV Technology
»   UK broadcasters launch joint total TV advertising campaign measurement tool
    Source: Broadband TV News
»   Facebook Advertising Boss Carolyn Everson Leaving the Social-Media Company
    Source: WSJ
»   Clive Palmer anti-vaccine ads pulled over false claims about hundreds of deaths
    Source: The Guardian
»   Google ad biz shenanigans smacked down by French competition regulators
    Source: The Register
»   Platforms roll out tipping features, vying for user engagement and ad dollars
    Source: Digiday
     
 
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