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15 January 2021 |
Volume 12 Issue No:44 |
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Specials | Forecast
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Forecast 2021: Digital to lead marketing industry's growth story |
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2020 started off with industry hopes pinned on a robust double-digit growth. Instead, it left the Indian marketing and advertising industry in shambles. Educated estimates peg the sector to have clocked only a one-two per cent growth over 2019 numbers, with traditional advertising taking the biggest hit, slumping into the negative zone. | |
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Read More... |
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Mam | Marketing
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SVG Columbus COO Nitin Sabharwal moves on |
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Adding to the list of exits from dentsu India, SVG Columbus COO Nitin Sabharwal has decided to move on from the agency after a stint of more than seven years. He joined SVG Pvt Media Ltd in 2013 as SBU head for nNext, a performance advertising platform focused on delivering consumer engagement for advertisers. |
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Read More... |
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More News From Indian Television |
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Regional channels celebrate Makar Sankranti with special line-up |
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The new year is here, and with it comes hope, joy and celebration. Things are slowly getting back to normalcy and the promise of a vaccine has lifted spirits. The night is finally coming to an end and dawn will break - both figuratively and literally, as the days begin to grow longer........................................... Read More... |
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#Forecast2021: OTT magic will continue to hold sway |
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Most industries had little cause for cheer last year, but the OTT business wasn't one of them. Engulfed by an outpouring of love and support, OTTs truly came into their own in 2020. These streaming platforms not only gained paid subscribers in big numbers, but became a staple of the Indian culture and lifestyle in the past year................................................... Read More... |
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Den Networks posts strong profit in Q3'21 |
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Den Networks has reported total revenue of Rs 342 crore for the quarter ended 31 December 2020, up eight per cent on a year-on-year basis. During the same quarter last year, it clocked Rs 318 crore in revenue.
Net profit rose 238.69 per cent to Rs 65.57 crore, as against Rs 19.36 crore during the corresponding period in 2019......................................................... Read More... |
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