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5 Aug 2021 |
Volume 13 Issue No:86 |
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MAM | Marketing
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dentsu X tops global RECMA rankings for third time in a row
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RECMA, the independent research firm that evaluates media agencies, has launched its 'overall activity volume rankings' report for July 2021. According to the report, dentsu X has been acknowledged as the 'fastest-growing media agency globally'. With 8.8 per cent Year-on-Year (YoY) agency growth and a growth of 81 per cent over time, dentsu X has won the title for the third consecutive year. |
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Mam | Media and Advertising
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Mrig Sight Media bags digital media mandate for Devagabond
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Global branding and marketing agency Mrig Sight Media has bagged the digital media mandate for Devagabond, a travel gear manufacturer. The account will be handled out of the agency's Noida office.
As a part of this digital mandate, the agency aims to launch and amplify the overall digital presence comprising communication, social media, and PR strategies for the brand. |
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Mam | Marketing
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The Sleep Company ropes in Anil Kapoor as brand ambassador
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D2C mattress maker The Sleep Company has introduced Bollywood actor Anil Kapoor as its first-ever brand ambassador.
The brand looks to amplify its national presence through a slew of collaterals as well as digital campaigns which will be headlined by Kapoor and released this month, a statement said. |
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Mam | Media and Advertising
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Myntra's latest campaign features leading fashion icons
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Fashion e-commerce platform Myntra has launched its latest brand campaign featuring leading fashion icons and the company's new brand ambassadors Hrithik Roshan, Vijay Deverakonda, and Dulquer Salmaan. Existing celebrity ambassadors Kiara Advani and Samantha Akkineni are also part of the campaign. |
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Mam | Marketing |
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Adi Godrej steps down from GPCL board |
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FMCG major Godrej Consumer Products Ltd (GCPL) on Wednesday announced that Adi Godrej will step down from the board of directors of the company, effective 30 September. He will continue to remain chairman emeritus of the company. |
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More News From Indian Television |
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Kumar Mangalam Birla steps down as non-executive chairman of Voda Idea |
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Kumar Mangalam Birla has stepped down as non-executive director and non-executive chairman of Vodafone Idea, the company said on Wednesday.
"The board of directors of Vodafone Idea, at its meeting held today, have accepted the request of Kumar Mangalam Birla to step down as non-executive director and non-executive chairman of the board with effect from close of business hours on 4 August 2021," Vodafone Idea Ltd (VIL) said in a regulatory filing................................... Read More... |
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ZEE Kannada's new show 'Hitler Kalyana' to take off on 9 August |
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Regional GEC, ZEE Kannada has announced the launch of its new show 'Hitler Kalyana'. Premiering 9 August, the show will air every Monday to Friday at 7 pm only on ZEE Kannada and ZEE Kannada HD.
'Hitler Kalyana' is the story of three daughters-in-law who set out in search of a suitable bride for their father-in-law Ram and each, for her own vested interests, gets him married to Leela......................................... Read More... |
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