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05 June 2020 Volume 10 Issue No:85
  MAM | Marketing  
  Magazines and in-app communication to promote Marriott's welcome-back discounts  
  The Covid2019 pandemic has led to many businesses within the country shut their shops completely, including the $22billion hotel industry. For the past two months, with stringent travel restrictions in place, the industry faced clumps of losses. However, as the lockdown starts easing, the players are slowly prepping to get back on their feet.  
  Read More...  
  MAM | Media And Advertising  
  PepsiCo appoints Wern-Yuen Tan as APAC CEO  
  PepsiCo has appointed Wern-Yuen Tan as the CEO for the APAC region, it shared in a press statement. Tan will begin his new role on 15 June 2020 and will be based in Singapore. He will report directly to PepsiCo CEO Ramon Laguarta. He will be replacing Ram Krishnan who will now transition fully to his previously announced role as global chief commercial officer of PepsiCo.  
  Read More...  
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  MAM | Media And Advertising  
  IdeateLabs promotes Porus Jose as CCO  
  IdeateLabs has recently appointed two senior creative directors to their team – Sajid Dadarkar and Ashwini Vyas. Among their various other responsibilities, the duo will be instrumental in charting a creative strategic roadmap for the agency and transforming the communication approach for its accounts.  
  Read More...  
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  MAM | Marketing  
  OPPO inspires people to push their limits with Finder Campaign  
  OPPO has partnered with English actor Eddie Redmayne, rock climber Alex Honnold and technology reviewer Marques Brownlee to inspire people to continue pushing their boundaries and strive for better.  
  Read More...  
   
 
Press Releases
» 9XM Song Secret - A unique podcast where Bollywood musicians share their song secrets
» MANUSHI CHHILLAR JOINS TEAM ADIDAS TO EMPOWER MORE WOMEN TO FOCUS ON HOLISTIC FITNESS
» Colgate launches "Dentists for me" - A Free Online Dentist Consultation
» Watch action-thriller, Gerard Butler starrer 'Den of Thieves' on Lionsgate Play
More News From Indian Television
Covid2019 impact on the M&E industry: A mix of pain, hope and opportunities
The Covid2019 outbreak has impacted the domestic media and entertainment industry, comprising of film production and exhibition, print media and TV broadcasting segments, besides DPOs and OTT Platforms................................................. Read More...
 
Amazon in talks with Airtel to acquire stake
The Indian telecom industry may become a hotbed of deep-pocket foreign investors as  Amazon is reportedly in early-stage talks to buy a stake worth at least $2 billion in Bharti Airtel..................................... Read More...
Sony YAY! brings new episodes and brand-new movies of 'Paap-O-Meter'
Welcome to the unique rib-tickling comedy show called Paap-O-Meter on Sony YAY! In the past, the channel took the onus of making summer plan for kids with their campaign called #whatsyoursummerplan by hosting new episodes and movies of KickO & Super Speedo and Honey Bunny ka Jholmaal.................................. Read More...
 
More News From India
   
»   adidas ropes in Manushi Chhillar as brand ambassador
»   ZEE5 brand campaign targets urban, rurban and youth
    Source: ET Brandequity
»   Govt advertising employment generation while factories closing down: Priyanka Gandhi
»   J&K notifies rules for common test in UT for Class-IV posts
    Source: Indian Express
»   Just Dial to launch a dedicated B2B website, app
    Source: Medianama
»   FMCG revenue to de-grow 2-3% in FY21: Crisil Ratings
    Source: Live Mint
»   Google donates $12 mn in cash, $25 mn in ad grants to fight racism
    Source: BS
»   Facebook places state media labels on Russian, Chinese outlets
    Source: Reuters
»   Will the crisis kill or spur the commission clique?
    Source: Financial Express
»   What is the future of mobile advertising in the post-COVID-19 world? Experts discuss
    Source: CNBC TV18
»   Effect of Covid-19 on teaching, learning in focus during webinar at Panjab University
    Source: Hindustan Times
»   Facebook labels state-controlled media posts, will block ads
    Source: ET
»   Young Indians are partying on Houseparty and now it wants to amp up experience
    Source: India Today
     
 
More National News
   
»   Facebook, Twitter and Google Write Their Own Rules for Political Ads-and What You See
    Source: WSJ
»   Down 30% in ad revenue, G/O Media weathers the storm with a new CRO
    Source: Digiday
»   Madison Avenue Wants Heavy Ad Rate Cuts. TV Networks Are Trying to Resist
    Source: Variety
»   Thought You Knew Mobile Ad Fraud? Think Again
    Source: Forbes
»   AVOD Acquisitions Could Spur Advanced Advertising
    Source: Multichannel
»   Instagram to test new revenue streams, including badges and IGTV ads
    Source: TC
»   TV Ad Buyers And Sellers Are Feeling Their Way Through Unprecedented Upfront
    Source: Deadline
»   Rep. Carolyn Maloney unloads on 'creepy' rival Suraj Patel in new campaign ad
    Source: NY Post
»   Virginia Beach begins ad campaign to attract summer tourists
    Source: Washington Post
»   Pro-Trump super PAC ads attack Biden's economic record in 'blue wall' states
    Source: The Hill
»   AppsFlyer measures in-app advertising for Facebook gaming campaigns
    Source: Venture Beat
 
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