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24 January 2020 Volume 9 Issue No:90
  MAM | Marketing  
  Mobile advertising to surpass desktop in 2020: DAN Digital Advertising Report  
  The year 2020 will witness ad spends on mobile devices surpassing the spends on desktop for the first-ever-time, indicates the DAN Digital Advertising In India report launched in New Delhi on Thursday.  
  Read More...  
  MAM | Marketing  
  Havas Creative India wins integrated communication mandate for William Grant & Sons  
  Havas Creative has started the year with a bang by winning the integrated communication mandate for William Grant & Sons, following a rigorous multi-agency pitch in December.  
  Read More...  
  MAM | Marketing  
  Tata AIA Life Insurance launches media campaign 'Rakshakaran Heroes'  
  Tata AIA Life Insurance has launched the media campaign Rakshakaran Hero that addresses the major concern of green cover depletion and lack of Life Insurance penetration in the country.  
  Read More...  
  MAM | Media and Advertising  
  Sugarlite launches 'Sugar Badlo, Health Badlo' campaign  
  Zydus Wellness, one of India's leading players in the health and wellness space, recently launched a new TVC campaign titled, 'Sugar Badlo, Health Badlo' for its premium sugar brand, Sugarlite.  
  Read More...  
Press Releases
» Tubi to launch in Mexico with strategic partner TV Azteca
» Zee Telugu's Zee Cine Awards Telugu 2020 to air on 25 & 26 Jan
» This Republic Day, watch the World Television Premiere of 'Saaho' on Zee Cinema
More News From Indian Television
School app Notebook launches "Jeb main Classroom" campaign
Notebook, which is India’s fast-growing after school app, is an initiative born out of the responsibility to encourage the process of learning and goes beyond being a digital product. Read More...
PVR declares FY20 Q3 results, witnesses growth of 8%
PVR Ltd today announced its unaudited standalone and consolidated financial results for the quarter ended 31 December 2019. Consolidated revenues for the quarter ended December 2019 were Rs 924 crore as compared to Rs 857 crore during the corresponding period of last year, witnessing a growth of 8 per cent. Read More...
Sony Pictures Networks opts for on-ground promotion for Australian Open 2020
Massification being the end objective, Sony Pictures Networks (SPN) is planning to go big in promoting the prominent sporting events that will take place this year. Moreover, the broadcaster also revealed the new on-ground campaign initiatives to promote the first grand slam of the year to Indian masses. Read More...
More News From India
»   Fevicol puts out cheeky ad around Prince Harry and Megan Markle's royal exit
»   Builder used Smriti Irani's photo in real estate advertisement, faces FIR
    Source: Livemint
»   Digital ad spends rose 26% in 2019: DAN report
»   NPR-KYC advertisement stokes panic in Tamil Nadu village
»   India's ad market likely to grow 10.9%, says Dentsu Aegis Network
»   How TikTok is creating new ad formats
    Source: Financial Express
»   How a fake flipkart ad (almost) duped a buyer, and what those involved have to say about it
    Source: Yahoo News
»   Alia Bhatt bags a plum brand
    Source:The Hans India
»   KFC Issues Apology After Australian Group Calls Its Ad 'sexist'
    Source: Republic World
More National News
»   Pitch deck: How Amazon is selling ads on Fire TV
    Source: Digiday
»   Ampersand introduces ad buying platform to 'protect and grow' TV
    Source:The Drum
»   Squarespace's Super Bowl Ad Will Show Winona Ryder Visiting Her Hometown
    Source:Ad Week
»   Alberti-Perez Named CFO at Ad Tech Firm MediaMath
    Source:Broadcasting Cable
»   'Birds of Prey' Tops Studios' TV Ad Spending
    Source: Variety
»   An animal shelter's adoption ad for a sassy cat: 'She's just a jerk'
    Source: CNN
»   Seeing a Bloomberg Ad on Fox News, Trump Takes the Bait
    Source:NY Times
»   Ubers and Lyfts look to get in on rooftop advertising
»   Online advertisers should evolve from 'brand safety' to 'brand suitability'
    Source: Campaign Live
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