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04 August 2020 Volume 11 Issue No:26
  MAM | Media And Advertising  
  Nike's spectacular split-screen film captures imaginations  
  Over the last few years, Nike has been embracing the culture of diversity and vibrantly displaying it through its commercials. The latest is the third film in its 'You can't stop us' series. The 90-second ad has already made waves celebrating sports as a source of inspiration during hard times.  
  Read More...  
  MAM | Media And Advertising  
  Scarecrow M&C Saatchi Appoints Vijay Assudani as creative director  
  In a move to strengthen its creative team, Scarecrow M&C Saatchi recently appointed Vijay Assudani as creative director.  Prior to this he worked with Lowe Lintas and before that, he was in Leo Burnett Orchard.  
  Read More...  
  MAM | Marketing  
  Moving Walls appoints D Sriram to board of advisory  
  Moving Walls has appointed D Sriram, current chairman of Ebiquity China, to its board of advisory to upscale its business transformation and expand its business in north Asia.  
  Read More...  
  MAM | Media And Advertising  
  Qwikcilver launches 'The Gifting Carnival' for festive season  
  Following participation from over 200 brands in 20 categories, Qwikcilver, a Pine Labs company, and a global leader in end-to-end gifting and stored value solutions today announced the launch of the second edition of 'The Gifting Carnival'.  
  Read More...  
Press Releases
» OkCupid rolls out new product feature Stacks
» Facebook introduces official music videos in India
» BIG Ganga brings Kajri Utsav, a perfect culmination to its Saawan Celebration
» ZEE 24 Kalak Leads Gujarati News Genre
More News From Indian Television
IPL, festive season expected to push up ad rev for GECs
After almost four months of hiatus, advertising spend is slowly inching up on TV, especially GECs, which saw shows resume some weeks ago. Experts suggest that whenever consumer behaviour sees a shift, advertising spends have also adjusted.................................................................. Read More...
Defence ministry says armed forces-themed movies, shows need its NoC
Censorship by any external regulatory body is something streamers and viewers in India are averse to. But there is at least in one area where they might have to yield to clipping scissors: how they depict the defence and armed forces in their shows and films. ..................................................... Read More...
IPL governing council clears UAE as venue; Vivo as sponsor
So, the Indian Premier League is moving to the UAE after all. All that it awaits is the official government go-ahead, which is likely to come in the next couple of days or so.  The IPL's governing council green signaled the holding of the world's most premium cricket tournament in the UAE on Sunday from 19 September to 10 November...................................................... Read More...
More News From India
»   Nike, Adidas launch motivational ads ahead of resumption of sports telecast
»   Chinese brands expected to spend ₹700 cr on ads for Indian Premier League
    Source: Live Mint
»   More than 1,000 companies boycotted Facebook. Did it produce any noticeable results?
»   Making internet majors pay for news content they make money from
    Source: ET
»   US election 2020: Clock is ticking on Trump comeback as early voting nears
»   How brands can strike the right chord with consumers emotionally
    Source: Financial Express
»   Tech Antitrust Hearing: Sundar Pichai Will Talk About Android, Privacy, Advertising & More
    Source: News18
»   55 advertisements on Covid-19 reported to AYUSH Ministry in May: ASCI
    Source: BS
»   Event Changes: Governance of Non-Personal Data; Aug 6 AND 7, 2020 #Ad
    Source: Medianama
»   A complete guide to organising virtual events
    Source: ET Brandequity
»   DUTA writes to V-C over ad hoc teachers, salaries
    Source: The Hindu
»   Kerala boy's one-liner wins internet, features in ad and COVID-19 awareness poster
    Source: Indian Express
»   FTC probes Twitter over ad targeting practices
    Source: Reuters
»   Japan stirs controversy with huge coronavirus aid contract for ad giant Dentsu
    Source: India Today
»   A new twist to Raksha Bandhan: Brands pay tribute to Covid-19 warriors
    Source: Hindustan Times
More National News
»   Vegan food company provokes with M*** F*** advertising campaign
    Source: The Guardian
»   Apple and Microsoft just proved the power of advertising
    Source: ZD Net
»   Trump campaign restarts TV advertising with spots slamming Biden
    Source: Politico
»   Trump campaign hits pause on TV ad spending for 'review' of messaging strategy
    Source: NBC News
»   NBCU Plans Bid to Draw Wider Set of Advertisers to Sports
    Source: Variety
»   Trump Spanish-language ad equates progressives, socialists
    Source: The Hill
»   Interpublic Is Latest Ad Giant to Report Drop in Revenue
    Source: WSJ
»   Why CPG Brands Shouldn't Ditch Advertising During The Pandemic
    Source: Forbes
»   Trump campaign takes a brief pause on its TV advertising
    Source: Fox News
»   Spotify users are streaming again, but ad revenues still suffer due to COVID crisis
    Source: TC
»   Which pharma advertising did President Trump lambaste on Twitter? Good question
    Source: Fierce Pharma
»   Ban ads for polluting large cars, report says
    Source: BBC
»   Sky Revenues Drop 15.5% As Coronavirus Deals Big Blow To Advertising & Sports Subs
    Source: Deadline
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