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12 August 2020 Volume 11 Issue No:32
  MAM | Media And Advertising  
  Crompton launches new TVC campaign "Silence Bhi aur Energy Savings Bhi"  
  Leveraging its leadership in the fan's category, Crompton Greaves Consumer Electricals Ltd has unveiled its latest multimedia campaign called "Silence Bhi aur Energy Savings Bhi" for its new launch of innovative and premium range of SilentPro ceiling fans that is 2X times more silent than regular fans and delivers up to 50 per cent energy savings in electricity costs.  
  Read More...  
  MAM | Media And Advertising  
  Cheil India appoints Sourav Ray as chief strategy officer  
  Cheil India has appointment Sourav Ray as chief strategy officer (CSO). He will advance the integrated planning and strategy for the company. Ray is being promoted internally and will be succeeding Atika Malik with immediate effect.  
  Read More...  
  MAM | Media And Advertising  
  Nature's Basket rolls out digital video encouraging customers to celebrate life with good food  
  Nature's Basket, India's foremost retail destination for fine foods from across the world, has unveiled a new digital film that encourages customers to celebrate life in these tough times.  
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  MAM | Media And Advertising  
  Old Spice India appoints Kinnect to handle digital creative mandate  
  Old Spice India, the quintessential men's grooming brand by Procter & Gamble, has appointed Kinnect to handle its digital creative mandate. The account was won following a multi-agency pitch and will be operated out of the agency's Mumbai office.  
  Read More...  
Press Releases
» Madarth announces 5 new client wins amidst the COVID lockdown
» Faber-Castell sees 300% hike in downloads of painting patterns and drawing tutorials during the lockdown
» Dettol BSI and Wipro GE Healthcare join forces to strengthen Covid-19 response
» LG Ultragear TEC Challenger Series: The Esports Club announces 5 months of Valorant tournaments
More News From Indian Television
I&B ministry grants registration to 15 new MSOs in July
The ministry of information and broadcasting (MIB) has granted registration to 15 new multi-system operators (MSOs) in the month of July. As per data released by the MIB, the total number of registered MSOs now stands at 1679 as on 3 August 2020......................................................... Read More...
NDTV bottom-line black despite revenue decline in Covid2019 quarter
The Prannoy and Radhika Roy-led Indian media house New Delhi Television Ltd (NDTV) reported 33.7 percent lower year-on-year (y-o-y) consolidated revenue from operations for the quarter ended 30 June 2020 (Q1 2021, quarter or period under review) as compared to the corresponding quarter of the previous year Q1 2020................................................................... Read More...
VOOT amongst the top 10 brands in Talkwalker's world's most loved brands of 2020
The marketing industry has been flooded with terms like 'loyalty', 'trust' and 'engagement' for many years. More recently the term 'love' has become an emotion beyond measure. But can people really love a brand?  Social analytics firm Talkwalker says people can and they do.................................................................... Read More...
More News From India
»   Amazon launches seller driven 'Itna Aasan Hai' campaign
»   Spice up your health, says Tata Sampann Spices in new ad campaign
    Source: ET Brandequity
»   US ban on TikTok could cut it off from app stores, advertisers
»   ebikeGo appoints Harbhajan Singh as brand ambassador
    Source: Live Mint
»   Crompton underlines the importance of silence in new ad for SilentPro fans
    Source: Financial Express
»   The Runway Restart - Airport Advertising is back by Times OOH
    Source: ET
»   Brands banking on direct-to-digital movie releases are gaining traction
    Source: BS
»   FSSAI bans sale and advertising of junk food in and around 50 metres of school premises
    Source: India Today
»   Social Media Has Made Finding Auditions Easier, Says Bandish Bandits Actress Shreya Chaudhry
    Source: News18
»   Media tycoon's arrest sends warning to Hong Kong's free press
    Source: Indian Express
»   As Trump falters, Democrats and Biden eye an elusive prize: Texas
    Source: Reuters
»   Sanya Malhotra resumes work, shoots for an ad in Delhi
    Source: TOI
»   Facebook limits ad targeting that some linked to race
    Source: Hindustan Times
More National News
»   'Stalkerware' phone spying apps have escaped Google's ad ban
»   Reddit CEO defends allowing Trump ads ahead of presidential election
    Source: Tech Crunch
»   New Biden Ad Highlights The World's Travel Bans On Americans
»   Roku's Stock: Decline In The Cards As Covid-19 Hits Ad Spend?
    Source: Forbes
»   Joe Biden's campaign abandons multimillion-dollar Facebook digital ad push
    Source: NY Post
»   UK advertisers pulled more than EURO 1.1bn spend during Covid lockdown
    Source: The Guardian
»   eMarketer: US B2B digital ad spend soars 22.6%
    Source: The Drum
»   WarnerMedia Still Seeks an Ad-Sales Chief, Despite Layoffs
    Source: Variety
»   ViacomCBS Takes Q2 Advertising Hit But Manages To Beat Revenue Forecasts
    Source: Deadline
»   Zuckerberg was right: Ad boycotts won't hurt Facebook that much
    Source: CNBC
»   New York GOP releases digital ad calling for 'restoring safety and security' on New York City streets
    Source: Fox News
»   Trump Spanish-language ad equates progressives, socialists
    Source: The Hill
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