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19 March 2019 | Volume 7 Issue No:73 |
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MAM | Media And Advertising |
RSH Global assigns media mandate to Initiative |
RSH Global, which owns Joy Personal Care and X-Men, has announced the appointment of Initiative-from the house of IPG Mediabrands, as its media agency of record. The RSH Global account will be jointly handled by Initiative Kolkata and Gurugram offices. As part of the mandate, Initiative will handle integrated media planning and buying for JOY & X-MEN Brands.
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Movies
| Hollywood |
MNX announces 'King of Hollywood' |
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MNX, Hollywood's wild child, launches its biggest property 'King of Hollywood', starting December 17, 2018, Monday to Friday @9pm. MNX, the channel that resonates with the youth through its stylish, edgy, fast-paced, new-age, premium content has crafted the property, 'King of Hollywood' with an aim to find the biggest Hollywood movie buff of all time.
continue reading... |
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