09 December 2019 | Volume 9 Issue No:57   Facebook Twitter YouTube YouTube
MAM | Marketing
Future of influencer marketing
Influencer marketing is set to become a $10 billion market by 2020 - with recent reports revealing that 63 per cent of marketers intend to increase their influencer marketing spends this year. It would be correct to say that influencer marketing is here to stay - there's a phenomenal 1500 per cent increase in searches for "influencer marketing" over the last 3 years.
continue reading...
Television | TV Channels
Santoor Sandal and Turmeric becomes top brand in BARC week 48 rankings
The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 23 November and 29 November 2019. The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 48 of 2019.  
continue reading...
MAM | Media And Advertising
adidas launches campaign inspired by Real Kashmir FC fans
Inspired by the support that Kashmir Football Club gets from its rivals' fans, global sportswear giant adidas and Real Kashmir FC together unveiled the new design of the club's 2019-2020 home jersey. They have dedicating it to fans of the club. The new colourways are an ode to the Unreal Fans of Real Kashmir who have made it the most loved clubs across the country.
continue reading...
  Television | TV Channels
  VOOT Kids partners with BBC Studios CBeebies
  iWorld | OTT
  Jiocinema to bring Sun NXT's South Indian blockbuster catalogue to Jio users
  Television | TV Channels
  &flix to air World TV Premiere of 'Spider-Man: Far From Home' on December 8
  Television | TV Channels
  Zee Studios International to release 'GOLD' in China on 13th December 2019
  MAM | Marketing
  BBC| Sadguru | Money Control| Film Companion and many more exciting podcast stations on Saregama Carvaan 2.0
  Television | TV Channels
  The 7th edition of Vh1 Supersonic promises to be a grand affair; introduces Illenium and Chon to India

iWorld | Telecom

Bharti Airtel to raise up to $3 billion
MAM | Marketing
SRAX BIGtoken is empowering people to own their digital data
Television | TV Channels
Shashi Sumeet Productions eyes regional market and digital in 2020
- OP Rawat-led panel to monitor govt ads as mandated by SC
- Stock pick of the week: Why Zee is a unique investment opportunity for investors
  Source: ET
- We will get into vernacular Indian content step by step: Netflix CEO
- Google's Sundar Pichai could end up in an Alphabet soup
  Source: Live Mint
- TikTok accused of sending user data to China in US lawsuit: Report
  Source: Medianama
- YouTube Ads Leaderboard 2019
  Source: ET Brandequity
- We are aiming for Rs 3,000 crore in five years: MD Indigo Paints
  Source: TOI
- Ad-hoc appointments suspended in DU: RJD MP airs concern in RS
  Source: Indian Express
- Shane Warne awaits big pay day for his small stake in Rajasthan Royals
  Source: India Today
- South Africa moves step closer to land expropriation without payments
  Source: Reuters
- Dutee Chand stars in new PETA India ad
  Source: Telangana Today
- Christmas ad reviews: Macy's - Miracle on 34th Street
- Save the Children takes over Channel 4 ad break to promote Christmas Jumper Day

Source: The Drum

- Political ad spending set to explode in 2020
- Planned Parenthood targets GOP senators in seven-figure ad campaign

Source: The Hill

- Global Ad Spending Slower Than Expected: GroupM

Source: Broadcasting Cable

- Peloton ad actress speaks out about her viral infamy

Source: NBC News

- 'We're not going to play around': Ad industry grapples with California's ambiguous privacy law

Source: Digiday

- Doug Ford government spent $4M on anti-carbon tax ads

Source: CBC

- FCC Seeks Input on Political Ad Disclosure Petition

Source: Broadcasting Cable

- Another Deliveroo TV ad banned for being misleading

Source: BBC

- 2-year old Arthur becomes star in UK Christmas ad tradition

Source: CNBC TV18

Movies | Hindi
Biopics & sports-based films help popularise sporting culture in India
Sattar minute, sattar minute hai tumhare paas ... shayad tumhari zindagi ke sabse khaas sattar minute ... (Seventy minutes, seventy minutes is what you have ... may be the most important seventy minutes of your life..)".
continue reading...
Movies | Hollywood
The biggest hollywood blockbusters will take over star movies in september
The big India festive season has started and everyone is gearing up with their plans to celebrate it in the best possible avatar. When it comes to grand celebrations and larger than life content offering, no one does it better than Star Movies – the leading Hollywood destination of India.
continue reading...
To ensure delivery directly to your inbox, please add adlinx@indiantelevision.in to your address book today.

Visit: www.indiantelevision.com   |   Feedback   |   Advertise   |   Contact us
Facebook Twitter YouTube YouTube
The TV Linx Reporter is an Indian Television Dot Com Publication. © 2001-2019. All Rights Reserved.
*If you are not able to see the mailer, please click here