Movies

Tips' Race 2 being readied for release on 25 January

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MUMBAI: Tips Industries‘ Race 2 was flooded with association and in-film offers from over 15 brands thanks to the ensemble star cast that includes names like John Abraham, Saif Ali Khan, Deepika Padukone, Anil Kapoor and Jacqueline Fernandes.

While global brands like Audi,Van Huesen and Tanishq have gotten attached to the film as brand associations, the film‘s marketing and promotions is also reaching a flashpoint with the star cast going all out to promote the film as it is being readied for release.

Producer Ramesh Taurani said, "We are excited with the feedback coming our way for the film….The star cast is equally excited and is going all out to promote Race 2."

Apart from traveling to Delhi, Chandigarh, Ahmedabad, Pune and Bengaluru, the team will even travel to Dubai to meet the local press and then to London for a press conference organized at The Hippodrome Casino - Leicester keeping with the mafia theme of the film.

While the starcast is already shooting for several reality shows like Bigg Boss, Comedy Circus, Nach Baliye and Sa Re Ga Ma finale ,the film‘s leading ladies Deepika Padukone and Jacqueline Fernandes have also started scorching the award season performing to the film‘s hit songs at the Zee Awards and Umang Police show.

If that is not all, a special game will soon be launched on the film in association with an internet partner.

Directed by Abbas-Mustan, Race 2 will release on 25 January.

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