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AdLift wins Tata AIG General Insurance SEO & Social Media

MUMBAI: Global digital marketing agency, AdLift bags the digital marketing mandate for Tata AIG General Insurance....

MAM Media and Advertising Account,
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Deepak Gupta joins Bombay Shaving Company as chief business officer (offline) & head of operations

MUMBAI: Men’s skincare brand Bombay Shaving Company has further taken a leap to strengthen its brand presence across...

MAM Media and Advertising People,
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NPCI launches UPI awareness campaign in association with payment ecosystem players

MUMBAI: National Payments Corporation of India (NPCI) in association with the payment ecosystem players have co-creat...

MAM Media and Advertising Ad Campaigns,
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Media Moments wins Creative and Website mandate for Globe Capital, India’s largest clearing house and leading financial service group

MUMBAI: Media Moments, a leading marketing communication consultancy that delivers integrated communications services...

MAM Marketing MAM,
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Godrej L'Affaire concludes its fourth season with a grand celebration of lifestyle

MUMBAI: Godrej L’Affaire, a curated experiential lifestyle platform by the Godrej Group, concluded its fourth season...

MAM Marketing MAM,
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Marketing modules set to gain importance in 2020

MUMBAI: Over the last decade we’ve witnessed the field of marketing transform in previously unimaginable ways....

MAM Media and Advertising Digital Agencies,
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Sports channels reverse viewership loss but still weak in week 6 of BARC

MUMBAI: The viewership of overall sports channels continued to decline as per data published by Broadcast Audience Re...

Television TV Channels Viewership,
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Dettol Toilet Soaps secures top spot in BARC week 6 ratings

MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands...

MAM Marketing Brands,
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Luminous Power Technologies launches new social media campaign #BeExamReady

Luminous Power Technologies, a powerful and trustworthy brand with a wide range of innovative products in the power...

MAM Marketing MAM,
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MX Player's integrated campaign #IsLoveComplicated reaches over 52 million Indians

On the occasion of Valentine’s Day, while most brands sought to highlight love stories that end with happily ever after...

MAM Marketing MAM,
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Reliance Entertainment appoints Prabhat Choudhary to head WWO

Reliance Entertainment has roped in noted marketing communications strategist, Prabhat Choudhary, to head World Wide...

MAM Marketing MAM,
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English news records highest ratings in 2020 during Delhi elections, results week

Runup to elections and election results announcements are big viewership drivers for news channels in India. Assembly...

Television TV Channels Viewership,
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BARC week 6: Four Zee regional channels lead regional markets

In week six of BARC India ratings, Zee's four regional channels  Zee Bangla, Zee Biskope, Zee Marathi and Zee Kannada...

Television TV Channels Viewership,
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Hindi news channels viewership increases by 14 per cent in week 6 of BARC

Delhi Legislative Assembly election has proved to be most fruitful for the news channels across genres. However, Hindi...

Television TV Channels Viewership,
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Bipin R Pandit’s 15th edition of Khumaar enthralls Mumbai audience

MUMBAI: Bipin R Pandit’s  musical extravaganza Khumaar that happened on Friday 14 February 2020 was a packed house sh...

MAM Media and Advertising People,
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Tata Nexon EV takes experiential marketing to next level

MUMBAI: Tata Motors has partnered with Godrej L’Affaire, a luxury lifestyle experiential platform by the Godrej Group...

MAM Marketing MAM,
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LaLiga launches first-ever campaign with Rohit Sharma as ambassador in India

MUMBAI: LaLiga, one of the most popular football leagues in the world, has launched an on-air campaign to promote the...

MAM Media and Advertising People,
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Nippon TV heads to Series Mania Forum with three new scripted formats

TOKYO: Nippon Television Network Corporation (Nippon TV), Japan’s leading multiplatform entertainment powerhouse, ann...

Television TV Channels News Broadcasting,
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Dish TV - Bharti Airtel deal called off over valuation differences: report

MUMBAI: The deal between direct-to-home (DTH) operator Dish TV’s promoter Essel Group and Bharti Airtel has been call...

DTH DTH Operator,
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Better completion rate and recall: Why vertical videos are the current big marketing tool

MUMBAI: Early last year, a new buzzword caught the attention of marketers globally -- vertical videos....

MAM Marketing MAM,
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BARC week 6: Sony SAB slips down to fourth position on pay platform

MUMBAI: Sony SAB slipped to fourth position in week six of BARC India ratings....

Television TV Channels Viewership,
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ALTBalaji management confident of breakeven by April-June 2020

MUMBAI: Ekta Kapoor’s over-the-top platform has managed to solve the OTT revenue question....

iWorld Over The Top Services,
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ViacomCBS reports $6.871 bn revenue in Q4

MUMBAI: ViacomCBS today reported financial results for the quarter and full year ended 31 December....

Television TV Channels GECs,
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Hungama Play expands distribution, announces partnership with Skyworth

MUMBAI: Hungama Play, a video on demand platform owned by Hungama Digital Media, announced an expansion of its distri...

iWorld Over The Top Services,

Specials

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'Shubh Mangal Zyada Saavdhan' director Hitesh Kewalya to speak at The Content Hub 2020

MUMBAI: Shubh Mangal Zyada Saavdhan has been hogging B-Town limelight for the last two days. One of the major attraction points seems to be the...

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ConnecTechAsia - The Region’s TMT Platform for Networking and Business Intelligence Under One Roof

With transformation at the top of their agenda, business leaders are meeting at ConnecTechAsia, held in Singapore from 18 – 20 June 2019, to showcase...

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Dome Corporate launched to cater to the growing events and activation industry in india

Dome Entertainment, one of India’s leading events companies, today announced the launch of Dome Corporate, a brand new vertical to cater to the...

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Three days of learning, experience and exploring new horizons at Goafest 2019

Day 3 of Goafest comes to an end with some great insights, touching stories and emotional moments.

Financials

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Fabricating Trust with Customers

Being successful in business involves several inputs....

Television TV Channels News Broadcasting ,
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Zee Media numbers up on higher ad revenue for Q3 2019

The Essel group’s television news broadcasting arm Zee Media Corporation Ltd (ZMCL) reported a 123.1 per cent growth (...

Television TV Channels News Broadcasting ,
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Den reports improved numbers for Q2 over Q1

The Sameer Manchanda-led Indian cable distribution network and broadband internet services (broadband) provider Den...

Cable TV Local Cable Operators ,
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GTPL cable TV business revenue up in second quarter

Indian multi-system operator and internet service provider GTPL Hathway Ltd (GTPL) reported 13.8 percent increase in...

Cable TV Local Cable Operators ,

Press Release

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Star Jalsha celebrates 500 episodes of Irabotir Chupkotha

MUMBAI: Irabotir Chupkotha, one of Bengali television’s most popular shows, has recently completed 500 episodes.

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