1 July 2003 Volume 7 Issue no: 94












The world of television on your desktop daily, at the click of a mouse.

Headlines
CAS to soft launch; pay channel rates out
Rates floated earlier by some broadcasters turned into MRPs; include distribution margin...More


Karishma to see light of day next week?
Calcutta HC clears telecast of controversial mega-serial Karishma on Sahara TV from 7 July...More

Raj TV uses water to sell soap
In a tie-up with 'Cheerio' mineral water company, young men distributed water bottles in Chennai that sported advertisements for two prime time shows.
..More

CAS Update
Try genre-wise rollout of CAS - S N Sharma
...More

Executive Dossier
"Advertising and media planning business will become creatively integrated post CAS"

ETC Networks executive director and Broadband Pacenet India chairman Jagjit Singh Kohli
...More

Headlines (Contd)
Prasad urges restraint on sensitive media issues
The minister of information & broadcasting Ravi Shankar Prasad has called upon the media, both print and electronic, to exercise self-restraint while reporting on sensitive matters...More

Zonsta to co-produce TV show with kids from 20 nations
An Indian production house has bagged the mandate for the one of the largest ever TV series co-productions involving 20 countries...More

Star, Linktone to develop wireless services in China
Rupert Murdoch's Star Group is looking to make further inroads into China...More

NDS, MagnaQuest forge alliance
News Corp's NDS has announced a strategic partnership with MagnaQuest, a leading customer care and billing solutions provider for the pay-TV...More

UK soccer fans thirst for more on TV
The recent tender by the FA Premier League for a greater number of live TV rights to Premiership games from the 2004-05 season has brought protests from some fans...More

TV Ratings (15 June 2003 - 21 June 2003)
TAM Top 10 Programmes
Doordarshan's Top 10
Top 10 In All TV Homes
Top 10 in Cable & Satellite Homes

TAM Top 100 Programmes on different Channels
Star Plus
Sun TV
Sony
Zee TV
Zee Cinema
Gemini TV

Media, Advertising & Marketing Watch
Simultaneous media use shows purchase decisions in US NEW!

Those who use multiple media simultaneously are more likely to either give or receive advice about the products they buy and where they shop...More

DDB Worldwide honoured at 50th intl Cannes ad festival NEW!
DDB Worldwide was recognised by the international ad festival in Cannes as the agency that won the most Grand Prix awards in the 50 years of the festival...More

UK advtg to grow 1.1% in '04: Zenith Optimedia NEW!
Influential media forecaster Zenith Optimedia has hinted a slight 1.1 per cent increase in the UK's advertising revenues...More

Actor's Interview
"I started my career as an actor thinking it would be a piece of cake" -
Christian Kane....More

Tube Talk
etc's 'Taaza Maal' for July is Rimi Sen
More
CNN talks to 'The Hulk' director Ang Lee More
Star Sports to celebrate Saurav Ganguly's b-day More
Source: www.indiantelevision.com

Other Headlines
Govt planning dual feed, rates undecided More
Broadcasters may take FTA route to beat ad curbs More
Birlas to route STAR funds via Applause More
HC allows telecast of Karishma serial More
Centre's move impracticable:Kolkata operators More
New TV channel rates proposed by broadcasters More
Government to provide cable head-ends to schools More
Source: The Economic Times

Star Gets Uplinking Lifeline More
Prasad Talks Soft Launch But In Other Words More
Sony Music To Focus On Titles OF Hindi Films This Year More
Source:The Financial Express

Govt looks at options for smoother CAS roll-over More
MagnaQuest, NDS join hands for pay TV solutions More
Interim stay on Sahara serial vacated More
Raj TV to be free-to-air in metros More
Local cable operators More
Source: The Hindu Business Line

A CAS-and-carry ministry More
Picture still fuzzy as Prasad skirts ‘soft launch’ term More
Filmmaker Mirza zooms in on J-K More
Source: The Indian Express


Pay channels submit rates, confusion over set-top boxes still on More
Karishma cleared for telecast More
CAS: A fresh screen test More
Source: Hindustan Times

MGM to sell cable stakes to Cablevision More
Govt looking at dual feed for CAS More
Source:The Times of India

Broadcasters lower pay channel rates More
Source: Business Standard

Star announces its rate; Zee to follow soon More
Source:www.moneycontrol.com

" Imitation is the sincerest form of television".
- Fred Allen


International Headlines
ITV hits Saturday night ratings low More
Minister unrepentant in Gilligan row More
Messier wins £14m tribunal action More
Lygo poised for return to Channel 4 More
Five rapped over 'dangerous' clip More
TV Corp braced for £1m loss More
Source: media.guardian.co.uk

VNU Forms Nielsen Ventures More
Court TV's Dick Beahrs to Step Down More
The New TNN's 'Strip' Block Lets It All Hang Out More
Satcasters Ask N.C. for $30 Million Refund More
Cablevision to Buy MGM's Cable Stake More
Source: www.mediaweek.com

ABC to cancel 'Port Charles' More
Source: www.washtimes.com

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