19 Feb 2003 Volume 6 Issue no: 83







The world of television on your desktop daily, at the click of a mouse.

Headlines
'No budging on CAS rollout deadline'
No delay in the 14 July deadline would be tolerated, the I&B ministry has warned...More


Programme promos reach new high
ADEX data reveals that on-air program promotions have assumed a pivotal role...More

DD struggles to meet revenue target; Quraishi blames cricket
Doordarshan is "struggling" to meet its annual revenue target, a senior official of Prasar Bharati said today...More


Cable ops dissect CAS implications at Scat workshop
Pandora's box is finally open. The CAS bill, which has thrown up more questions than answers at least for the present, was the subject of intense debate and discussion at the opening session of the two day Scat Bombay Workshop that kicked off in the city this morning...More

Media Advertising & Marketing watch
India-Zim match: ad firms wait-n-watch
It's not just the 'patriots' that are keeping their fingers crossed for crucial cricket tie Wednesday...More

Seduce rather than sell, Bakshi at Ad Club's 2002 review
The Ad Club Mumbai Ad Review is becoming one of these eagerly awaited opportunities for the advertising and marketing fraternity to get together and take stock of what's going on in the business. And this was more than evident in the 2002 Ad Review which was presented by marketing maven Rajeev Bakshi, the chairman of Pepsico India at Mumbai's Taj President Hotel on 17 February. ...More

Indian Television 2002
STAR NETWORK : Star spangled banner year
More
Source: www.indiantelevision.com

Other Headlines
Out of recession on a spaghetti strap — the Mandira Show — More
MediaCom bags Bridgestone, NDTV accounts More
Sahara TV bets on big-budget shows More
Cos see red as Men in Blue falter More
SourceThe Economic Times

Third Eye to cover US-Iraq conflict for Doordarshan More
Saif, Yana to endorse Maxima watches More
Source: The Hindu Business Line

Charges fly in cable wars More
Will cricket sell now? Advertisers stumped More
Source: The Times of India

Sahara’s Rs 10-crore deal for Karishma More
Journalist arrested in extortion case More
Planetasia, MTV arm in pact More
Sony sees sluggish response to flat TVs More
Source:Business Standard

DD ropes in private producer to cover Iraq crisis More
Campaign against 'ambush marketing' More
DD looks to Sourav and Co to deliver the goods More
Source: The Hindu

PHDCCI Calls For Low Entertainment Tax More
Arcom To Invest $10 M In Set-top Box Project More
SCM Micro Makes Pitch For Open, Inter-operable CAS More
DD Buys Peace At Home, Gets Outside Agency To Cover War More
MAK TV Network Shut Before Launch More
Government, Broadcasters Slug It Out Over CAS More
Bharti To Launch GPRS In Maharashtra And Goa Circle More
Source:The Financial Express

MAX and MAA in TAM weekly 100 More
Lodestar : Are women really press-averse and TV-obsessed (.pdf) More
Source: www.agencyfaqs.com

War or not, DD hires Third Eye to watch Iraq More
HC restrains firms from using brand name Yahoo More
News that’s fit to print More
NEWSLINE SPECIAL: Reaching out for the stars More
Woman power in words More
Source: The Indian Express

For Philips buyers, SA remains a distant dream More
Source: The Asian Age

Google buys popular Web publishing tool Blogger More
SET ratings remain unaffected More
SMS Debate: Should We Boycott The Men Beaten Black & Blue? More
Source: Hindustan times

BSNL may reschedule cricket ads as team flounders More
Source:www.moneycontrol.com

"If Ricky Schroder and Gary Coleman had a fight on television with pool cues, who would win? 1) Ricky Schroder 2) Gary Coleman 3) The television viewing public."
- David Letterman


International Headlines
Star Wars strikes $15m TV deal More
Source: BBC News

Philip Kent Takes Reins at Turner More
'Dawson Creek' Creator to Write Finale More
ESPN.com Gets Into Motion More
Joe Bernard Joins mun2 TV More
Rain Dampens Daytona 500 Ratings More
Dish Network to Add GOL TV More
Source: Mediaweek

City rating boost for Sky More
TV's talking horse back in the saddle More
Veteran broadcaster complains of 'bullying culture' at BBC More
Woolwich case reveals trouble at top of Twenty Twenty More
Source: www.media.guardian.co.uk

TV Documentary : The Doc Is In More
Source: www.villagevoice.com

AOL Time Warner's Kellner resigns as head of Turner More
Source: Forbes

Foster May Launch Legal Bid to Block TV Programme More
Source: www.news.scotsman.com

Newest reality TV targets single mothers More
Margaret Atwood short stories are coming to TV More
Source: www.canada.com


WCCO-TV Launches Weekend Morning News More
Source: www.prnewswire.com

Convergence fallout lands on broadcasters More
Source: www.nationalpost.com

Woods Helps Draw TV Viewers More
Source: www.lasvegassun.com

EM.TV Sells Stake in Formula One More
Source: Hoovers

NBC News' Dateline Used Supermarket Tabs As Sources; Jackson Pal May Sue... Mor
Source: www.foxnews.com

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