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Media, Advertising & Marketing Watch
ESPN
Star promotes Greg Hayes to strengthen ad sales approach
Hayes'
expanded role will see him oversee ad sales of both
channels in all markets in addition to his role as head
of the company's multimedia initiatives...
More
Jupiter Media Metrix report recommends media buy spread
across online networks
Jupiter
Media Metrix has reported that contrary to widespread
belief, advertising buys across fewer online networks
are often far less efficient than buys across several
networks. More
BBC
World Weather has new SWISS sponsor
BBC
World, has signed a significant new advertising with
SWISS/Crossair, the new airline launched in march this
year. More
Headlines
MTV's Video Music
Awards Return To New York City
The
2002 MTV Video Music Awards will be hosted for the fourth
time running in New York city and will be aired live
on the channel from Radio City Music Hall on 29 August
this year.
More
Tube Talk
Sony
to telecast Ceat Cricket Rating Awards Sunday
Sony
TV will telecast the sixth International Ceat Cricket
Rating Awards,which were held in Mumbai in March this
year.
More
Spider-Man and Tribeca Film Festival on BBC's Talking
Movies
Spider-Man
and the Tribeca Film Festival feature in this week's
Talking Movies, the film review and magazine
show on BBC World. More
Technology Update
Scientific-Atlanta, Keen Personal Media complete Explorer
8000 Home Entertainment Servers integration
Scientific-Atlanta
and Keen Personal Media have completed integration of
Keen's TV4me digital video recorder (DVR) storage management
subsystem software into Scientific-Atlanta's Explorer(R)
8000 home entertainment servers. More
Source:
www. indiantelevision.com
Other
Headlines
Samsung
aims high-end focus to up share More
Philips
to introduce 10 new models in '02 More
TV buffs turn to the Web for the latest More
Spiderman
flick makes box office history More
UK
to fine BBC if programming poor More
Source:
The Economic Times
Govt Unable To Provide A Clear Picture On Fate
Of DTH, CAS More
Popcorn Entertainment, In House Productions
Join Hands More
Source:
Financial Express
Bid
to streamline subscription fees -- Ministry moots fixing
of cost cap on basic cable TV services More
DTH entry rules not to be relaxed for now More
Toonz
workshop for kids gets good response More
Film
distributors, exhibitors heading for a showdown More
Source:
The Hindu Business Line
Advertisers switch to channel news More
Mega sporting events to boost CTV sales 20% More
Source:
Business Standard
CTV
firms pin hopes on soccer World Cup More
Source:
Hindustan Times
'Buffy'
to host MTV movie awards More
Source:
The Times of India
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"All
television is children's television."
-- Richard P. Adler
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International
Headlines
Spider-Man snares box office records
More
Men to Behave
Badly again More
Digital TV
switchover 'by 2010' More
Source:
BBC News
Broadcasters Study Sites For Tower
to Replace One Lost in WTC Attacks More
Source:
www.mediaweek.com
NBC's
Stylish Coverage Earns a Bouquet of Roses | | | |