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Headlines
Star cooks
up new fare for January
While some channels would prefer to tread cautiously and hold
back launches until the World Cup ends, Star Plus is all geared
up to launch at least six new shows... More
Bangalore to get Fashion TV Cafe, lounges & merchandise
Fashion TV, the channel, that has hit headlines in India oftener
for criticism of its content by the I&B ministry, has outlined an
expansion strategy that will incorporate businesses, revolving around
lifestyle, into its portfolio of offerings... More
Educational institutions
to have own radio stations
India's Union Cabinet yesterday approved a proposal to allow universities,
technical institutes like the Indian Institutes of Technology and
the business management schools like the Indian Institutes of Management
to set up their own FM radio stations... More
MAM Interview
"I doubt whether any channel can now do what Star Plus did in 2000"
An Interview with Starcom business development head Ravi Kiran More
Media Advertising & Marketing watch
Initiative Media's Suresh Balakrishnan joins HT
Initiative Media executive VP and Linterland general manager Suresh
Balakrishnan will join The Hindustan Times group as VP, media and
marketing, from 2 January 2003... More
Snoopy will endorse
Metlife for another 10 years
MetLife has announced today that Snoopy would be their brand ambassador
for another 10 years... More
P&G, Ernst & Young,
Pepsi opt for Ad-ID
Marketing companies Procter & Gamble, Ernst & Young LLP and Pepsi
have become the first to annouce their deal with the Ad-ID (Advertising
Digital Identification) system... More
Tube Talk
Nick readies 'Christmas Special' to lure kids More
CNBC to zero in on entertainment industry More
Source: www.indiantelevision.com
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