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Television | TV Channels |
Zoom partners Myntra, expects 40% top line growth in 2018 |
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Zoom, the entertainment channel from the Times stable, is bridging the gap between the television and online mediums. In order to maximise its reach using three staple diets of Indians- fashion, Bollywood and entertainment-it has partnered online fashion and lifestyle company, Myntra, to form a new revamped identity. Zoom will no longer be called just 'Zoom' but rather 'Zoom styled by Myntra'.
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Television | TV Channels |
Sony Yay banks on originals with a slew of fresh content |
Home-grown content in India is growing by leaps and bounds. Recently, Discovery Kids launched Little Singham as its new character to spearhead its library of originals and now Sony Yay has also rolled up its sleeves to be in the thick of competition. The channel has a new show, KickO and Super Speedo, on the cards along with 10 original movies.
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