"Business has only two functions: marketing and innovation," is a lesser known observation of Milan Kundera, the Czech-born French writer who's more famous for Unbearable Lightness of Being and more such thought-provoking novels. continue
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The Broadcast Audience Research Council of India (BARC India) is said to be in talks with an Israeli media technology company to customise for it tools for digital measurement. continue
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Hindustan Lever Limited (Lever) brands led the FMCG brands with a massive 96,682 television advertisement insertions (36.03 percent of the total insertions by top 10 advertisers). continue
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The Film and Television Producers Guild of India has expressed its voice against any mandated tariff as far as television channels are concerned. continue
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Sun TV continued to be the undisputed leader across genres as recorded in the beginning of the year 2017. Star Plus emerged as the first runner-up in the race. continue
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Movies Now 2 made a comeback this week with the exit of Zee Studio. The players in the English Movies genre witnessed mixed ratings in this week's data. continue
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Star Plus started the New Year with a bang. The channel stood as the number one channel in Hindi GEC and in Urban market in week 1 of 2017 Broadcast Audience Research Council (BARC) India data. continue
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The Madras High Court today extended to 19 January 2017 the status quo with regard to any TRAI tariff orders or regulations for the broadcast sector in a case by Star TV and Vijay TV. continue
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The Cyber Crime Investigation Cell, BKC, Mumbai, has registered an FIR against K Sera Sera Digital Cinema Ltd (K Sera Sera) upon a complaint filed by Viacom18 in relation to online piracy of its film 'Force-2'.
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Star Wars: Episode | - The Phantom Menace is starting on 14 January at 12 noon, and Star Wars: Episode II - Attack of the Clones on 15 January at the same time.
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