Television

Broadcasters may earn up to $4 billion from World Cup: Deloitte

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2014/06/14/fifa_logo.jpg?itok=G3CEwOV5

NEW DELHI: Deloitte has predicted a record-setting World Cup for broadcasters globally with a $4 billion haul.

According to Deloitte Sports Business Group senior consultant Austin Houlihan, “The World Cup is a premium property for free-to-air broadcasters in particular, due to its ability to generate high audiences in many territories. For example, in major European markets, tournament matches typically generate the highest sports audiences in that particular year. The German audience for the 2010 World Cup semi-final between Germany and Spain exceeded 30 million viewers, the first time a single German broadcaster had exceeded an audience of this size.”

 “The World Cup’s kick-off times are conducive to driving strong audiences in areas such as North and South America, Europe, Africa and the Middle East. As a result, the tournament in Brazil could generate a record global television audience. The 2010 final—Spain vs. Netherlands—was watched by a cumulative global audience of 910 million in-home viewers (measured as people watching at least one minute of coverage), according to FIFA research and if you include out-of-home viewers (e.g. pubs/clubs) the audience was in excess of 1 billion,” he added.

 The World Cup’s ability to generate such audiences means that broadcasters and sponsors pay premium rights fees to secure rights to broadcast, or be associated, with the tournament. “The 2014 tournament is likely to generate record high revenues for FIFA, which has forecast broadcast and commercial revenues of around $4 billion, according to the report published by the National Association of Broadcasters,” informed Houlihan.

 Deloitte predicts that as well as driving record broadcast and sponsorship revenues, the tournament will help to drive new standards in the quality of broadcast production. Production innovations include some matches being produced in ultra-high definition—4k and 8k—and an increased number of cameras and angles covering matches. The tournament will also cater for the increasing trend for audiences to view content through mobile devices, with greater numbers of viewers being able to access match footage—live, highlights, video on demand, clips—and associated content through their tablets and mobiles.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/Untitled-1_4.jpg?itok=1QESkwZp
Sports entertainment: Mediacorp gains access to ONE Championship content

MUMBAI: ONE Championship, a sports media property in Asia, has established a partnership with Singapore-based multimedia conglomerate Mediacorp. With a reach that spans the nation, Mediacorp will gain access to all ONE Championship content, including its live events.

Television TV Channels News Broadcasting
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/Untitled-1_5.jpg?itok=mYZB5KlU
CSA T20 Global League reschedules player draft dates

MUMBAI: CSA T20 Global league has rescheduled its player draft from 19 August to 26 and 27 August. Almost 400 players from 10 countries have confirmed their interest in the league. The owner of Stellenbosch (Brimstone) franchise has meanwhile pulled out of T20 Global League.Therefore, only seven...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/Untitled-1_1.jpg?itok=A2n7KyZA
Sony Max is most watched Hindi Movies channel

BENGALURU:  Sony Pictures Network India (SPN) Hindi movies channel Sony Max was the most watched movies channel in 2017 until week 32 (Saturday, 5August 2017 to Friday, 11 August 2017) as per Broadcast Audience Research Council of India (BARC) data. Sony Max was present during all the 32 weeks of...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/BARC-03-Story.jpg?itok=iAtaTfWi
9XM & Bindass Play slip, Mastiii retains lead

MUMBAI: Mastiii remained on the top of the chart, but witnessed a slight dip in numbers in week 32 of Broadcast Audience Research Council (BARC) all India (U+R) ratings. The channel received 165639 Impressions (‘000s) sum in comparison to last week’s 170033 Impressions (‘000s) sum. B4U Music...

Television TV Channels Viewership
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/Star%20Bharat.jpg?itok=VLZe9nJK
Star Bharat: Comedy, devotional & fiction shows start on 28 Aug

MUMBAI: Star India, which is launching Star Bharat from the 28 August at 6 pm, will showcase inspirational stories about journeys of strong and fearless characters that rise for the collective. Celebrating the many facets of Fearless India, Star Bharat unveils a content line-up with strong, rooted...

Television TV Channels GECs
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/FIFA-U-17-WC.jpg?itok=skGC5sxz
FIFA U-17 WC '17: Delhi football fest a curtain-raiser

NEW DELHI: A function under Mission 11 Million (MXIM) programme was held as a curtain-raiser in Major Dhyan Chand National Stadium in the capital over the weekend for FIFA Under-17 World Cup 2017, to be telecast on Sony TV channels, with the objective of promoting football in India, especially...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/21/BWF-2017.jpg?itok=3Fm52Z8M
Star Sports 1, HD, Hotstar & BWF YouTube to show World Badminton C'ship from 330pm today

MUMBAI: The World Badminton Championships 2017 are scheduled to be telecast live from Monday (21 August) at 3:30 pm India time from Glasgow in Scotland on Star Sports 1 and Star Sports 1 HD. Simultaneously, it will be live-streamed on Star India's Hotstar and YouTube. The BWF championships will...

Television TV Channels Sports
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/DD-800x800.jpg?itok=PriYkDkh
Sponsored serials: Doordarshan issues new invite for eight genres

Doordarshan has invited fresh entries under the sponsored category for the mid prime time band in eight different categories.

Television TV Channels Terrestrial
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/08/18/Smriti-Irani.jpg?itok=mgydNZ1A
Doordarshan sourcing agencies' pre-bid meet on 30 Aug

Doordarshan has decided to empanel agencies for crowd sourcing artistes (t

Television TV Channels Terrestrial

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories